Shoot Briefs

Shoot Briefs offer rich new content challenges based on rising themes in the market. Get inspired and plan ahead to increase your portfolio’s sales potential.

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    Creative Brief: Heat Wave

    It's so hot that 19 of the hottest years on record have occurred since 2000, and 10% of global energy use is now dedicated to Air Conditioning. High heat is here to stay, and is a...hot topic.

    Creative Brief: Reunited

    After a year of missing each other more than ever, explore moments where people are reunited with their family, friends, and co-workers. You can show that whoever we are, we hug what feels like home.

    Creative Brief: Cryptocurrency

    Cryptocurrency is one of the hottest topics around—it seems like news breaks every day around this volatile market! Whether the conversation is around crypto whales, non-fungible tokens (NFTs), or the environmental impact of bitcoin mining, this is a surefire way to create relevant content.

    Creative Brief: Handcrafted

    The pandemic was a learning moment in many ways for everyone around the globe, and people started to learn new ways to fill up their sudden free time. Many turned to making crafts and other artisanal wares - both successful and not - which would be great to highlight.

    Creative Brief: Waste

    While 84% of countries around the world reported air quality improvements in 2020 due to fewer people traveling, single-use plastic production boomed. Personal protective equipment and food takeout containers are everywhere, and the waste is a big topic to highlight.

    Creative Brief: Spring Cleaning

    After a long and brutal winter magnified by a pandemic, what could be better than showing people brushing, scrubbing, sweeping, and wiping away the previous year's mess--both figurative, and literal.

    Creative Brief: Love In A Lockdown

    Dating, growing and maintaining relationships, and finding love have changed drastically during the pandemic--but not just for the negative! This is a chance to show how COVID19 has affected relationships of all types over the last year of lockdowns.

    Creative Brief: New Beginnings

    A new year brings many new opportunities for growth, even during a pandemic. Whether that means self-improvement through fitness, through emotional or psychological well-being, or through professional achievements, the goals are endless.

    Creative Brief: Home Fitness

    Due to the pandemic, more people are working out indoors. Whether it's with fitness apps (which saw a 46% increase in downloads from Q1 to Q2 2020), streaming classes, or buying fitness equipment, there are plenty of ways to highlight the surge in home fitness.

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