Creative Brief: Chroma Key Video Background Plates

Keyword Code: BKGRDP5BRIEF

Similar to virtual sets, chroma-key video background plates for talent interviews shot against green screens are in high demand. We can’t emphasize the importance of these elements for compositing purposes enough. This type of imagery is a niche worth exploring.

Shot-List Thought-Starters

• Urban Streets
• Residential Homes – exteriors and interiors that include kitchens, studies, living rooms, dining rooms
• Nature Landscapes
• Office building exteriors and interiors that include conference rooms, offices, open work stations – lofts, lounges, lobbies
• Technology server rooms

Suggested Keywords: Background Plate, Video Background, Chroma Key Background, Interview

Typical Users: Television Networks, Post-Production Video Editors, Independent Video Broadcasters, Feature Films, Reality and Non-Fiction Producers

Office Environment Blurry Background by justinphillips

Pro Tip: Mark your foreground as if you have talent positioned in the frame. We’re looking for backgrounds with a shallower depth of field, focal lengths from 50mm-200mm. In addition, apply this information to your keywords. Include words such as “Background Plate” and “Chroma Key Video Background” in your titles. 4K resolution is highly suggested for zooming in.

Before You Shoot:
• Please check what content already exists in the Pond5 marketplace
• Think about a visual approach that will result in new and fresh footage

Submission Checklist:
• Remember to tag your clips with the keyword code: BKGRDP5BRIEF
• Have all property and model releases filled out and submitted
• No logos or brands may be visible in any of the clips
• Don’t forget to add any applicable conceptual keywords

Top image: News Reporter Speaking in Front of White House by VIAFilms

Creative Brief: Virtual Sets

Keyword Code: VIRTSETP5BRIEF

The volume of requests from clients for virtual sets is increasing rapidly. Pond5’s sales data for these backgrounds proves that if you have the skillset to produce this work, your efforts will be highly rewarded.

Shot-List Thought-Starters

• Newsroom
• Talk Show Stage
• Stage for Music and Other Entertainment News

Suggested Keywords: Virtual Set, Backdrop, Stage, Entertainment, News Station, Television Broadcast, Television Studio, Virtual Studio, Virtual Newsroom

Typical Users: Infomercials, News Programming, Charity and Community-Based Organizations, Sports Programming, Entertainment Programming

Breaking News Modern Virtual Studio Set by Rpancake

Pro-Tip: 4K preferred for client to zoom in to set without losing resolution. It’s also crucial to apply the correct keywords to your title.

Before You Shoot:
• Please check what content already exists in the Pond5 marketplace
• Think about a visual approach that will result in new and fresh footage

Submission Checklist:
• Remember to tag your clips with the keyword code: VIRTSETP5BRIEF
• Have all property and model releases filled out and submitted
• No logos or brands may be visible in any of the clips
• Don’t forget to add any applicable conceptual keywords

Top image: Virtual Studio by Alexander83

Creative Brief: Working Class Heroes

Keyword Code: WORKCLSP5BRIEF

From construction workers to mechanics, it’s the blue-collar workers who keep our industries ticking, and images of them keep the media industry ticking. Capturing blue-collar occupations is an evergreen theme and an essential subject to have in both your video and photography collection.

Shot-List Thought-Starters

• Construction Worker
• Automobile Mechanic
• Electrician
• Plummer
• Farmer
• Welder
• Sheet-Metal Worker
• Aircraft Engine Mechanic
• Painter (residential and commercial structures)
• Machinist (operating machine tools to fabricate and prototype with materials such as wood, plastic, and metal)
• Garment Workers – Ethical Factories
* Portraits with Setups

Suggested Keywords: Industry, Dedication, Skill, Expertise, Blue Collar, Precision, Focus, Manufacturing, Strength

Typical Users: Pharmaceutical and Healthcare Companies, Building Manufacturers, Hardware Retail Stores, Political Ads, Food and Beverage Companies, Insurance Companies, Banking and Finance Institutions

Worker Using Angle Grinder in Factory by Gorodenkoff

Pro Tip: We throw a wide net on blue-collar jobs, being that accessibility to talent and a location can usually be much easier if you have a business or personal relationship with the talent in one of the occupations we have outlined. Images of workers engaged in their skills are also peppered with strong concepts that can can easily be interpreted and used by a wide variety of markets and industries. Make sure that you provide these conceptual keywords when submitting your work.

Casting Considerations: Age, gender, and race diversity. Authenticity and diversity will play an important role in the success of your shoot. “Real” body types recommended.

Before You Shoot:
• Please check what content already exists in the Pond5 marketplace
• Think about a visual approach that will result in new and fresh footage

Submission Checklist:
• Remember to tag your clips with the keyword code: WORKCLSP5BRIEF
• Have all property and model releases filled out and submitted
• No logos or brands may be visible in any of the clips
• Don’t forget to add any applicable conceptual keywords

Top image: Smiling Metal Worker Using Sander in Workshop by caiapond5