Creative Brief: Severe Weather


Capturing severe weather can add content to your collection that translates to a gift that keeps giving. Weather is a primary subject category that always needs updating, both in real time and in time-lapse. In addition, this subject can be adapted into nearly all of Pond5’s media types.

Shot-List Thought-Starters

• Rain Storm
• Lighting Storm
• Rainclouds
• Hurricanes
• Tornados
• Snow Blizzards
• Snowfall
• Wind Gusts

Suggested Keywords: Power, Nature, Severe, Dramatic, Climate Change, Extreme Weather, Natural Phenomenon

Typical Users: Entertainment Industries, News and Current Event Programming, Documentary and Feature Films, Television Drama Series, Insurance Companies


Lightning Flashes in Storm Clouds by SGASgtTank

Before You Shoot:
• Please check what content already exists in the Pond5 marketplace
• Think about a visual approach that will result in new and fresh footage

Submission Checklist:
• Remember to tag your clips with the keyword code: WEATHERP5BRIEF
• Have all property and model releases filled out and submitted
• No logos or brands may be visible in any of the clips
• Don’t forget to add any applicable conceptual keywords

Top image: Lightning Storm Over the Ocean by MintImages