Top Categories: Technology


Technology has become an integral part of everyday life, so it’s important to capture this either as a standalone shoot or as part of a lifestyle or business shoot. Covering the latest versions of consumer equipment and devices is key, as they are constantly being updated with new models and cutting edge innovations. With that said, the challenge is to avoid any intellectual property (logos, etc) at all costs. Getting crafty with camera angles, masking a product’s logo, or having a model cover it with a finger or hand during the action are a few ways to avoid brand infringement.
What to Create
Top themes and scenarios in technology

  • Technology on the go
  • Global connection (graphics)
  • Green, sustainable energy
  • Data centers & server rooms
  • Interaction with personal devices (phones, tablets, computers, TV’s)

Quick Tips
Make the most of your technology shoot & maximize your sales potential

  • Include people
  • Shoot the most current devices
  • Use creative techniques to hide logos and design elements to avoid brand infringement
  • Work technology elements into other shoots like sports, lifestyle or business

Conceptual Keywords
Don’t just think descriptive – including relevant conceptual keywords ensures your content can be found in a wider range of searches

  • Connection
  • Information
  • Wireless
  • Innovation
  • Communication
  • Research

Please remember to tag your clips with the keyword code: TECHP5BRIEF 
Best Sellers
A collection of some of the best-selling technology clips on Pond5

Top image: Server Room With Tower by WavebreakMedia