Music Briefs: Yacht Rock, Show Tunes, and Afro-Pop

Young Happy Dancing Girls

Young Happy Dancing Girls Playing Guitar And Partying

New month, new music briefs. This month we’re looking for yacht rock, show tunes and afro-pop.

Once you’ve completed your work, apply a unique code to each track – just add the code (provided in each brief) to your keyword tags when you upload. As a result, we’ll know which genre you’ve been focusing on.

If you have any questions or comments about any of these music briefs, please email Pond5’s Director of Audio Collections, Mike Pace, at


Yacht Rock

Channel the smooth, soft rock sounds of the 70s that celebrate warm breezes, chill vibes and good times.

Music Briefs - Yacht Rock Beats

Music Briefs - Pocket Rocket (Smooth Yacht Rock)

  • SUGGESTED KEYWORDS: yacht rock, smooth, AOR, soft rock, 1970s, nostalgia, classic, fun


Show Tunes

Doff your cap and twirl your cane to these feelgood, tongue-in-cheek homages to the Golden era of Broadway!

Music Briefs - Broadway Bigwig

Music Briefs - Upbeat Swing Jazz Big Band Broadway Night Show Opener Music

  • SUGGESTED KEYWORDS: show tunes, Broadway, theater, musical theater, swing, jazz



While Afro-Pop is a catch-all term encompassing a group of eclectic contemporary African music styles, it often focuses on upbeat, joyful, urban, guitar-based dance music.

Music Briefs - Afro-Pop Loop

Music Briefs - Africa Sway (Happy Fun Adventure)

  • SUGGESTED KEYWORDS: Africa, Afro-Pop, joyful, African, world


Don’t Forget:

Take advantage of the 50-keyword limit and add both broad and specific keywords. On the other hand, do not use recognizable band or artist names, please!

We also encourage you to submit separate :15 and :30 versions of these tracks for social-media use.

Moreover, please note you can apply tags to existing tracks in your portfolio.

Top image: Young Happy Dancing Girls Playing Guitar And Partying by nd3000

Check out more Music Briefs here.

Creative Brief: Back To School

Creative Brief - Back to School


This month‘s Creative Brief is taking us back to school. Schools around the world are underway, and education looks a lot different than it has for a very long time. In fact, The United Nations estimates that 94% of students around the world have been affected by school closures due to COVID-19. Temperature checks, wearing masks, and staggering schedules are all commonplace. Whether it’s through virtual classes and other distance learning solutions, educators and students are doing what they can. Highlighting this “new school” system is great for users wanting to show the realities for the global youth.

Creative Brief – Shot List Thought Starters:

  • Students getting medical checks by faculty members at school entrances
  • Students of all ages learning from a virtual instructor, for example, on a tablet, phone, or computer
  • Shots of the computer screen with multiple students learning together and collaborating
  • Students and teachers having outdoor classes and outdoor learning in general
  • Educators talking to empty or sparsely populated classrooms
  • Parents/students on separate computers working/learning remotely in the same room
  • Masked students hanging out in common rooms, cafeterias, courtyards, and libraries


Suggested Keywords: Pandemic, covid19, distance learning, students, health, protection, safety, education, virtual, classroom

Typical Users: For example, non-profits, news & media organizations, ad agencies, social media companies, film studios, governments and local municipalities

Mom And Daughter With Glasses And Medical Mask Make Lessons, Distance Learning by sayfutdinov

Pro-Tip: The biggest thing here is to stay safe and healthy when making this content, and don’t shoot with more people than what your government or public health agencies recommend. Secondly, do your best to cast real-looking talent with real skills to get authentic content. Also, please be conscious of logos and other intellectual property as well.

Casting Considerations:  Race and gender diversity, authenticity with talent and imagery. Accept the challenge to subtract artificiality from your setups. In other words, keep it REAL. These things will play an important role in the success of your shoot.

Location Diversity: classrooms and other rooms inside schools, open fields and other locations near the school buildings, in students’ homes

Video Conferencing Online. Distance Learning On Laptop Screen. by sasha2109

Before You Shoot:

  • Firstly, please check what content already exists in the Pond5 marketplace
  • Also, think about a visual approach that will result in new and fresh footage
  • Remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: B2SCHOOLP5BRIEF
  • Also, please have all property and model releases filled out and submitted
  • Furthermore, no logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Group Of Diverse Students In School Building Checked And Scanned For Temperature by twinsterphoto

Buyer Requests – Holiday in Times of COVID, World Mental Health Day, World Teachers’ Day

  • Buyer Requests

    Buyer Requests

    Buyer Requests is a monthly guide to the most requested content from real clients.
    Get inspired and increase the sales potential of your portfolio.

Most Wanted in October

October is a month full of harvests and preparations for winter. Occasional morning frosts remind us that summer is not endless. We pick the last apples, prepare the gardens for the cold months to come and look forward eagerly to Halloween. The production business is now in full swing after summer vacations and our buyers are waiting for a fresh, new dose of high-quality content from you. This month’s Buyer Requests guide is featuring Holidays in the Time of COVID, World Mental Health Day and World Teacher‘s Day.

Holidays in the Time of COVID

Holidays in the Time of COVID

Halloween, Thanksgiving, Christmas and New Years will not be the same this year due to COVID, and our buyers are looking for content showing the holiday season in the midst of the current pandemic. Families and friends will want to spend time together for the holidays, but the ways in which they do so will have to be adapted to these challenging times.

Shot List Thought Starters

  • Families giving Christmas gifts while wearing masks
  • People singing Christmas carols while wearing masks
  • People celebrating New Year’s Eve on a video call
  • People taking pictures/videos of their Thanksgiving meals and sending them to family and friends
  • Kids trick-or-treating while wearing masks.

Suggested Keywords

Holiday, COVID Holiday, Pandemic Holiday, Christmas, Gifts, Thanksgiving, Halloween, Social Distancing Holiday, etc.

Target Group

Ad Agencies, Media Orgs, Corporate Customers

World Mental Health Day

World Mental Health Day

October 10 is World Mental Health Day. Given the mental toll that COVID is taking on people all over the world, it’s more important this year than ever to spread positive messages around strengthening the support systems of mental health access and services. Customers from all segments will be looking for content that they can use to support positive messaging.

Shot List Thought Starters

  • Remote individual therapy sessions over video chat
  • People doing at-home meditation sessions
  • Remote group therapy sessions over video chat
  • People doing yoga
  • People taking medications (clips with a positive feel)

Suggested Keywords

Therapy, Mental Health, Support Group, Psychology, Psychiatry, Meditation, Mindfulness, etc..

Target Group

Ad Agencies, Media Orgs, Production Companies

World Teachers' Day

World Teachers' Day

October 5th is World Teachers’ Day; but given the monumental tasks faced by teachers in the time of COVID, they should probably get an entire month to be celebrated instead of just one day! Clients have requested clips of teachers giving classes remotely, as well as clips of teachers giving in-person classes at school while wearing masks.

Shot List Thought Starters

  • Teachers at school wearing masks while teaching
  • Teachers doing science experiments and other hands-on learning with students in a remote/at-home setting
  • Teachers hard at work on lesson plans, grading papers, etc.

Suggested Keywords

Teacher, Educator, Remote Learning, Distance Learning, Teachers Wearing Masks, Professors Wearing Masks

Target Group

All customer types

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Pond5 contributors set their own prices and earn an industry-leading percentage of every sale.

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Content in the Wild: September

Absurd Planet, The Chicks – Gaslighter, Louis Vuitton Campaign

Content in the Wild is a fresh, recurring series about you – your success, your talent and your hard work. In each instalment, we’ll reveal three high-profile projects that are using Pond5 media. All deals were facilitated through the work of the Pond5 Creative Partner Team. Stay inspired because this is where your work ends up!

  • Rocky Doris Creative & Netflix: Absurd Planet

    At Pond5, we think animals are hilarious. And you do too! Whether it’s TV shows or viral online videos, people just can’t get enough silly animals. Absurd Planet is a nature documentary produced by Condé Nast Entertainment and Love Productions USA. It was released on April 22, 2020, and distributed by Netflix.

    The show features a unique twist – humorous narration from Mother Nature herself! So check out the trailer link below and the show on Netflix. Maybe you’ll catch Mother Nature joking about one of your clips!

    Go to website

  • P5 Commentary

    “The Rocky Doris/Pond5 partnership was born out of a licensing deal with Netflix when they allocated funds for a brand-new episodic production called Absurd Planet. It is a parody of Animal Planet, featuring real animals in nature, but accompanied by SFX (Sound Effects) and quirky voiceovers done by the producers of the show. It’s absurd, silly and family-friendly, and took a full year to put together, just in time to air in our homes at the height of the lockdown in the US. The show is distributed by Netflix, and we worked directly with the production company Rocky Doris based out of California. We were tasked with doing content research for 12 episodes, and a total of 2,099 total assets were licensed total.
    Pond5 makes up about 35% of the content for Season 1.”
    See more on:

    Pond5 Enterprise Account Manager

    Go to website

  • Go to website

  • The Chicks: Gaslighter

    As the last project in this month‘s Content in the Wild we‘re happy to unhide a music videos from The Chicks. Famous American platinum-selling country-pop trio, previously known as the Dixie Chicks, released a music video to their hit song Gaslighter. The inclusion of Pond5 content helps to flesh out and complement the vibe of this video, which is directed by Seanne Farmer.

    We’re excited for you to check it out, and while you’re at it, pick up a copy of the whole critically-acclaimed album of the same name!

    Go to website

  • P5 Commentary

    “Sony Music Entertainment came to Pond5 to license several clips for this project. We were able to provide them the license they needed and our content really added something special to the music video. It’s been a while since the band has been performing so naturally, their fans were super excited to get new material from the trio in 14 years! Happy that Pond5 was a part of the journey! ”
    See more on: /

    Pond5 Creative Partner

    Go to website

  • Go to website

  • Louis Vuitton: Instagram Campaign

    Louis Vuitton needs no introduction but we’ll give one anyway. Also known as LV or Louis Vuitton Malletier, they are a French luxury fashion house and retail company founded in 1854 that offers a huge range of high-end products from shoes, bags and leather goods to jewellery and even books!

    You can spot the famous LV monogram and distinctive brown and gold colour combination on outfits worn by Angelina Jolie, Billie Eilish and many others. Louis Vuitton reached out to us for archival footage for one of their ad campaigns. We were happy to oblige!

    Go to website

  • P5 Commentary

    “Louis Vuitton approached Pond5 for clips they planned to use for their social media campaign which launched during fashion week. We worked with them, as well as our Content team, to ensure they received the content & license they needed in a timely fashion to help meet the deadline of their release.”

    See more on:

    Creative Partner

    Go to website

  • Go to website


Featured image: Tropical Forest With Green Trees At Sunset In Autumn bydenbelitsky.

Your Media, Wanted Worldwide

Pond5 contributors set their own prices and earn
an industry-leading percentage of every sale.

Start selling


Don‘t forget to check out the other projects as well! Content in the Wild Category