Building Your Photo/Video Kit: 5 Gear Essentials

Gear Essentials

Before you can start creating amazing photos and videos, you need to have the right equipment. Building the right kit is essential for ensuring the quality of the content you’re going to produce, as well as the efficiency with which you produce it. These tips will help you maximize your budget while also making sure you have everything you need to capture your vision.


1. Cameras

DSLR cameras remain cheap alternatives to cinema cameras, while still providing fabulous resolution and great ergonomics. Before buying your camera, you should know that almost all of them function in a similar fashion, even when it comes to the menu navigation. The best DSLR cameras are manufactured by commonly known brands like Canon, Panasonic, Sony, and Pentax, and almost all of them are in a similar price range.

When choosing a camera, think of it as both your work buddy and your tool of trade. Ask yourself questions like: Do I need 4k resolution? Do I need slow motion/high frame rate? Do I need a high ISO for filming in low light conditions? Do I plan on taking high resolution photos? After you answer these questions, you should be able to narrow your search down to a few different cameras according to their specifications.

These cameras are currently the leaders in the DSLR world, outperforming many of their competitors in almost every category.

    • Canon EOS R5
    • Sony A7S III
    • Sony Alpha 1
    • Panasonic Lumix S1H
    • Panasonic Lumix GH5 II
    • Blackmagic Pocket Cinema Camera 6K

They all have great image quality, extreme low-light capabilities and high dynamic range, allowing more control for color grading. Here are some visual references from each one:

Canon EOS R5

Video: Motocross Bike Racing Through A Corner by BlackBoxGuild.

Sony A7S III

Video: Chinatown Chicago by philcagenfilms.

Sony Alpha 1

Video: Violinist Playing In Outdoors 1 by Mrnobaharan.

Panasonic Lumix S1H

Video: Beautiful Green Park In Sunlight With Pedestrians by BlackBoxGuild.

Blackmagic Pocket Cinema Camera 6K

Video: Camera Pans Slowly Across The Fast Food Dining Table. by Valentyn_Volkov.

If you live close to a camera-rental house, consider renting out a few different cameras to demo before making a final decision.


2. Lenses

Close-up and Isolated Shot of Camera Lenses by rohitseth.

Also called “glass” among professionals, lenses are what the camera uses to see the world. Their characteristics and light-transmitting speed are what makes them unique pieces of gear that affect the look of your video. We highly advise that you don’t spend your entire budget on your camera, so that you have enough funds left over to purchase a high-quality lens.
Remember, your lens is just as important as the camera; top-notch cameras will often deliver a bad image if paired with a low-quality lens, so don’t skimp on the glass!

If you plan on shooting in low-light conditions, you’ll need a lens with a low aperture, like f/2.8 or lower. The faster the lens, the more range you have with your exposure and depth-of-field.

Note: f-stop measures how fast light transfers through the glass onto your sensor. The lower the f-stop, the faster the lens is, thus allowing you to film in darker environments.

These are the four main types of lenses:

  • Prime Wide Angle: Wide-angle lenses have a focal length of 25mm or less. They’re good for establishing shots, editorial filming, and landscapes.
  • Prime Standard: A standard lens has a focal length between 25mm and 75mm. These are good for run-and-gun style shooting, portraits, interviews, and editorial filming.
  • Prime Telephoto/Super Telephoto: A telephoto lens has a focal length between 75mm and 800+. These are good for shooting sports and wildlife.
  • Zoom Lenses: Different from the prime lenses listed above, a zoom lens offers variable focal lengths that can go from wide to standard, or from standard to telephoto. A 24-70mm f/2.8 is a great lens to have in your kit. It’s good for editorial filming, portraits, landscapes, and travel videography.

Note: Just because you have a zoom doesn’t mean you don’t have to move! Zoom lenses can often make beginner videographers lazy. Why would you want to get closer to a subject, when you can just zoom in? Bad idea! It’s important to always move around with the camera, “working” your subject and experimenting with different angles. Getting closer to your subject improves composition, giving you a better-looking image. Only utilize the zoom when you can’t get close enough.


3. Tripods

Tripod on the Shore of a Mountain Lake by packerfansusie1.

Tripods are an absolutely essential part of your video kit. They help you film steady shots, as well as achieve smooth camera movements, like tilts, pans, and zooms.

Tripod benefits include:

  • Sharper and clearer images when filming in low-light conditions
  • Fluid camera movements (tilts, pans, and zooms)
  • Holding extra gear, such as sound recorders and light panels
  • Being essential when filming extreme closeups and macro shots
  • Removing unwanted camera shake, making your images look more professional

When choosing your tripod, make sure to consider the weight factor. The tripod’s weight should always be more than the weight of your camera and lens combined, guaranteeing a solid base for your camera.

Additionally, you should consider investing in a tripod with a “quick release” plate, which allows you to quickly remove the camera from the tripod to go handheld. This is helpful when shooting editorial events.

Lastly, invest in a “fluid head” tripod. The head is what attaches the camera to the tripod; a fluid head is designed to smooth out any sudden movements when panning or tilting.


4. Storage

SD Card by ammza12.

Choosing the right memory card for your digital camera, camcorder, or drone isn‘t as complicated as it may seem to many at first.

Memory cards can be divided according to several criteria:

  • Card type
  • Card capacity
  • Data write speed
  • Producer


Card types and their capacity

By far the most widespread platform is Secure Digital cards, i.e. abbreviated as SD cards. Usually you will find the names SDHC, SDXC and also microSDHC or microSDXC. Let’s explain the individual differences.

  • SD – The format originally came from MMC cards. All cards with a capacity of up to 2 GB were marked with SD.
  • SDHC – This type of cards has allowed manufacturers to use higher capacities, up to 32 GB. Older SD card readers can’t handle these cards, but all devices that now read SDHC cards are able to read back and write to SD cards.
  • SDXC – this label boasts cards with the highest capacity from 64 GB up to 1 TB. However, this standard theoretically allows the production of cards up to 2 TB, but such a card would now cost a fortune. Devices that can read this type of card also support SD and SDHC formats.
  • microSD – mainly used by manufacturers of mobile phones, action cameras, drones, various cameras, etc. As with “large” SD cards, this designation was used for cards with a capacity of up to 2 GB
  • microSDHC – same size as the previous type, only increasing the capacity to a maximum of 32 GB
  • microSDXC – same size as the previous type, only increasing the capacity to 64 GB to 512 GB


Data write speed (card speed class)

Cards are usually marked with a number in a circle that indicates the data transfer speed / write speed, up to number 10. Higher speeds are already marked with the UHS-I symbol. Unfortunately, the same class mark doesn’t mean the same speed. For example, you might encounter a class 10 card with a maximum speed of 10 MB/s, and also a class 10 card with a maximum speed of 90 MB/s.

UHS-I – Ultra High Speed, which brings a customer a higher speed guaranteed by the manufacturer. Card speeds range from 10 MB/s to 170 MB/s.

UHS-II – even faster class of the UHS cards, this class of card is equipped with extended contacts for communication with the camera. The maximum read and write speed is 300 MB/s.

For example, for video on the Panasonic DMC-GH5, the card is important for maximum output, as the camera supports 4K video streaming up to 400 Mbps, so either an external recording device or a very fast card is required.

When it comes to storage capacity, it’s important to choose a card that has enough space for your whole shoot, plus more. Keep in mind that the higher the resolution/frame rate you record at, the larger the video file sizes will be. A 64GB card can record about an hour of 1080HD video or about 35 minutes of 4k video. It’s wise to purchase a backup card, as well.

Due to high bitrate, memory cards with a capacity of at least 128 or 256 GB are often used for video recording today.

SD cards and CF cards are what the camera uses to store your captured data. Their speed class and capacity are the main factors to look at while building your video kit. Speed class is how fast the card manages to record data. For example, a speed class 2 card won’t be able to continuously record HD video for more than 30 seconds. For 4k recording, we recommend class 10 or ultra-high-speed class 1 and 3.

Here are speed logos representing speed classes from slowest to fastest:


5. Lens Filters

Optical Filter by magraphics.

Lens filters are essential for enhancing your desired look or for overcoming extra light/shine obstacles.
There are 3 main types of filters that should be part of a basic video kit:

  • UV Filters: For protecting the front part of the lens from dust, dirt, moisture, and potential scratches. They have almost no effect on the look of the image, but keep your glass safe and sound.
  • Polarizing Filters: These help to dramatically reduce reflections, while enhancing colors and increasing contrast. This kind of filter can be used for any type of videography to cut down on the shine of objects.
  • ND Filters: These help to reduce extreme light entering the lens. They’re ideal for capturing the sunny sky without losing the texture and color of it. Also handy when shooting timelapses.

Besides the key essentials above, here are some additional accessories to include your basic gear kit:

  • An extra battery or two for your camera. They run out pretty quick.
  • Camera and lens cleaning kit. A must-have to keep your gear clean and increase the life cycle of the lens and camera sensor.
  • A case or backpack to carry all your equipment around.
  • If you plan on recording audio, a small shotgun mic will provide much better sound than your on-camera mic.
  • If shooting in darker environments, a small LED light with a shoe mount will come in handy.

There you have it. Now it’s your turn to build and customize your kit for your own projects. Happy filming!

Top image: Camera Gear Device Set On Dark Background by Blackzheep.