Music Briefs – Phonk and Drift Phonk

USE THIS SPECIAL KEYWORD IN YOUR METADATA SO WE CAN PROMOTE YOUR CONTENT: PhonkP5BRIEF

Phonk is a subgenre of hip hop and trap music directly inspired by 90’s Memphis and Lexington rap. As a genre, it’s older than you might think – it is a millennial genre that originated primarily on the SoundCloud platform around the 2000s – 2010s, where artists experimented with a combination of 90’s rap and trap beats. It is characterized by nostalgic funk samples accompanied by vocals from old Memphis rap tapes.

 

Phonk vs Drift Phonk

Make sure to distinguish phonk from the genre that attacks the top ratings on TikTok, known as drift phonk. Drift phonk is a subgenre of phonk made popular by TikTok and the curated Spotify Editorial Playlist dedicated to Phonk. Thanks to this, Phonk is perceived as progressive hyping music with distinctive cowbell-heavy sounds and fast BPM, but that’s far from what it is! Listen to the tracks and hear the difference between these two.

 

What is Phonk

Phonk is an underground genre of hip hop and trap, as well as the umbrella genre for jungle phonk, phonk wave, phonk house, plug phonk, and of course, drift phonk. Famous names of phonk include Three 6 Mafia, DJ Smokey, X-Raided, Tommy Wright III, Phonk Beta, Soudiere, Mythic, DJ Yung Vamp, NxxxxxS, Lowpocus, and SwuM.

 

 

What is Drift Phonk

Drift Phonk producers have been going viral on TikTok with the distorted and progressive cowbell-heavy take on the phonk genre. The tracks are used in compilation videos of JDM cars drifting around narrow corners, and that’s how the subgenre got its title. As the popularity of drift phonk skyrocketed to the moon, it took over and established the public’s definition of phonk. As a result, nearly every tutorial after that on YouTube was dedicated to the Drift Phonk style. Notable producers include Pharmacist, LXST CXNTURY, MC ORSEN, and more.
https://www.youtube.com/watch?v=Vil17UAogoU

 

Pond5 Library Examples of Phonk Music

Check out some of the examples in the Pond5 library as an inspiration for your submissions.

Phonk style:

Drift Phonk style:

 

Submission ideas

  • Feel free to upload both Phonk and Drift Phonk – just be careful to tag them correctly.
  • Upload tracks that are between 2-4 minutes long.
  • Use the tempo between 120-140 BPM.
  • Using vocals in samples and loops is a great advantage.
  • Typical instruments defining phonk genre: Synthesizers, samplers, drum machines.
  • Drift phonk uses cowbells and high bass in addition to the above mentioned instruments.

 

Summary

  • Take advantage of the 50-keyword limit and add both broad and specific keywords. Please do not use a recognizable band or artist name!
  • We also encourage you to submit separate :15 and :30 versions of these tracks for social media use.
  • Please note you can apply tags to existing tracks in your portfolio.

Top image: A Man Looking Into A Car Window On A Summers Evening. With A Neon Vaporwave by Raggedstone.

Check out more Music Briefs here.

Creative Brief: Wedding Time!


USE THIS SPECIAL CODE IN YOUR KEYWORDS FOR YOUR WEDDING SUBMISSIONS: WEDDINGP5BRIEF

With the arrival of spring, the season of weddings begins, peaking every year from spring to autumn. Wedding planning includes creating and sending invitations, preparing wedding photos and reels, program schedules, seating charts, thank you cards, and many other tasks requiring cohesive graphic design. Wedding agencies and individuals rely on stock templates and videos to enhance their projects and simplify the process. This is your opportunity to take advantage of the increased demand!

Weddings, wedding invitations, save the date, and other key phrases associated with wedding planning are becoming increasingly popular among user searches. Have a look at the following list of templates and get inspired!

PRO TIP:
If you already have wedding graphics in your portfolio with a date, please update the year in your template to 2023, so it is current.

 

Wedding invitation templates

Wedding Invitation is one of the most searched key phrases during wedding season, and there are two trends regarding style – the traditional paper invite vs. the digital format. There is demand for both. Whether it’s a decorated card, a letter, a video, or even a website, there’s a lot of space for creativity! Here are some thought-starter ideas to get you started.

  • Wedding After Effects Templates – Perfect for sending a video invitation via e-mail or link on YouTube. Create motion graphics, After Effect slideshows, etc.
  • Wedding paper cards – Many couples use online services or boutique shops to design traditional wedding invitations sent by postal service. They need images, graphics, and font styles, all with a unified design.
  • Wedding invitation website – Wedding invitations in the form of a simple one-page website are gaining popularity. These require graphic elements, such as banners, modules, buttons, stickers, and other helpful website graphics.

 

Wedding Graphics

Setting a wedding theme is an essential step in the overall design. Your graphic templates should reflect consistency. If you intend to create an invitation, use the same template for other formats like a thank you card or table seating card. Predict the buyer will use the same design everywhere. Here’s a list of products that might use your unified graphics.

 

Digital Products:

 

Complete Traditional Wedding Pack by EnchantedStudios.

 

Physical Products:

 

Wedding Invitation And Menu Template With Watercolor Leaves by idressarts857.

 

Keyword ideas:

Wedding, wedding day, save the date, wedding invitation, wedding photo slideshow, wedding reel, wedding video, wedding letter paper, thank you card, seating chart, wedding cake, wedding rings, wedding icons, wedding intro, wedding titles, wedding animation

 

Target audience:

All kinds of customers including ad agencies, wedding planning agencies, digital artists, bloggers, influencers, content creators, etc.

 

Submission checklist:

  • Check out our marketplace for visual reference and inspiration
  • Try to stand out and create something that pops out among the other search results
  • USE THIS SPECIAL CODE IN YOUR KEYWORDS: WEDDINGP5BRIEF
  • Make sure your submission falls under commercial use.

Top Image: Watercolor Vector Set Wedding Invitation Card Template Design With Green Trop by ElenaMedvedeva.

 

Check out our other Creative Briefs here.

Contributor Agreement Update

We are updating our Contributor Agreement effective February 22, 2023. We encourage you to review the new Pond5 Contributor Agreement carefully.

The changes include introducing Shutterstock, Inc. as a party to our agreement, reflective of the acquisition of Pond5 completed in May 2022 (Section 13.a.xi), as well as a revised process for communicating your permanent resident address for tax purposes (Section 7.a.xi). Please review the revised process and contact our Support team at support@pond5.com with any questions.

Thank you, as always, for being a valued part of our community.