Creative Briefs: Mine More Profit From the Industrial Footage


Industry runs the world’s economy. Therefore it isn’t surprising that industrial stock footage will always be in high demand by corporate clients. Our buyers look for fresh takes of industrial footage straight from the heart of the business to enhance their visual storytelling. So get inspired, prepare for your next production, and mine profit from Industrial Footage.

Think Green

Many industries plan to go green and look for footage of renewable energy sources such as wind turbines, hydroelectric power, solar panels, heat pumps, and other green energy. You can also submit themes around recycling, pollution, and other key topics related to renewable energy.

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Under Construction

From timelapses and hyperlapses to slow-motion shots of cranes and construction workers, our buyers are thirsty for fresh takes of natural-looking shots straight from the construction site.

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Trust the Process

Ever wonder how they make the product you just bought? There are TV shows dedicated to the topic! Take us behind the curtain with clips from the production line. But please ensure you have a properly signed property release from the owner – because you’ll be showing us intellectual property and 3rd party know-how.

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The Future of Production

Every single day, AI and robotics help us save time and resources. Show us the machines that help create and make things with an efficiency we would not be capable of otherwise.

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The Cargo Time!

Manufactured products are stored and shipped to shops and happy customers. Buyers are interested in footage of warehouses and the shipping process. Think of cargo ships, planes, trains, trucks, etc.

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The Hard-working People

Construction workers, miners, machine operators, factory workers, engineers, and many more dangerous professions are symbolized not only by safety helmets and vests but also by the hard work that defines the world we see today. Capture these folks in action!

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Traditional Energy Sources

Natural gas and fossil fuels are still the dominant way of supplying energy to the masses. Therefore this type of footage is still very much in demand. Submit clips centered around factories, oil rigs, mines, etc.

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 Submission Ideas

  • Renewable energy – establishing shots of wind turbines, hydroelectric facilities, solar panels, etc.
  • Timelapse and hyperlapse footage of construction sites
  • Machines in slow motion (robotic arms, cranes, oil rigs, etc.)
  • Proud workers in safety clothes cleared for commercial use
  • Products being manufactured on detailed shots, production lines cleared for commercial use
  • Establishing shots of factories, manufacturing facilities, oil rigs, mines, etc.
  • Cargo ships, planes, loaded trucks, trains, etc.

If you want more inspiration from our Artist community, look at our existing footage in this collection!


 Suitable Keywords:

Construction, Renewable Energy, Manufacturing, Warehouse, Factory, Worker, Power Industry, Oil Rig, Mining, Cargo Ship, Recycling, Pollution, Robot Manufacturing, Machine, industry timelapse, industrial robot, oil industry, industrial meeting, the industrial revolution, economy, engineering, coal, production line, industrial worker


 Target Group

All groups, especially corporations, marketing agencies, video producers, advertising, but also politics as Industry is one of the key topics to discuss.



  • Check out our marketplace for visual reference and inspiration.
  • Stand out and create something that pops out among the other search results.
  • Ensure your submission falls under commercial use by submitting the appropriate release forms when necessary.


Music Briefs: K-Pop


K-Pop, or Korean Pop, is a globally popular music genre that originated in South Korea in the 90s. It is distinguished by a blend of music genres such as pop, hip-hop, R&B, electronic, and rock, accompanied by aesthetically compelling performances, perfect choreography, and visually-appealing MVs (music videos). K-Pop is not just a genre of music. It’s a standalone subculture made up of music and a variety of entertainment elements such as music videos, fashion, and general aesthetics.


K-Pop History

Western-style pop music inspired Korean artists in the early 1900s due to Japanese and American cultural influence and genres like jazz, trot, and even rock’n’roll in the 50s. However, modern K-Pop gained popularity in the late 90s.

In the 1990s, contemporary Korean Pop began to take shape. Seo Taiji and Boys, a trio of Seo Taiji, Yang Hyun-suk, and Lee Juno, is widely regarded as the pioneer band of modern K-Pop. Their debut in 1992 with the song “I Know” broke cultural standards and pushed the Korean music landscape to a fusion of pop, rock, and rap.

K-Pop has continued to expand and diversify since then, with new groups and solo artists debuting regularly. It has become a substantial cultural export for South Korea, with K-Pop acts traveling internationally, collaborating with Western musicians, and earning a global fan following.


Genre Characteristics

  • Catchy melodies: K-Pop songs frequently have catchy, memorable tunes intended to be immediately recognizable and entertaining for listeners. Strong hooks and repeating phrases make them easily singable and memorable.
  • Genre fusion: K-Pop blends various musical genres, including pop, hip-hop, R&B, electronic, and rock. It usually incorporates elements from several genres, producing a rich and dynamic sound. K-Pop can be cute, pink, sweet as candy as well as dark and sassy.
  • Upbeat and Energetic vibe: Many K-Pop songs have an intense and lively tempo, aiming to be danceable and giving the listener a good mood. There are exceptions in emotional songs, but this is a general rule of thumb.
  • Harmonies and Vocal Layering: Harmonies and vocal layering are important in K-Pop, with numerous vocalists singing harmoniously to produce rich and layered melodies.
  • Electronic and Synthesized Sounds: These elements, such as electronic beats, synthesizers, and programmed sounds, are commonly used in K-Pop as they give it the known futuristic modern feel that makes K-pop different from other genres.
  • As K-Pop praises the fusion of genres and Western influences, we often hear English in the tracks. Some songs are even English only.



Pond5 Examples of K-Pop

Listen to the tracks dedicated to the genre and get inspired for your next production.


Submission Ideas

  • Submit tracks in length between 2 and 6 minutes
  • The tempo should be between around 90-180 BPM
  • Lyrics in Korean and English is welcomed and vocal harmonies are a great advantage but don’t limit yourself to them
  • Use catchy electronic dance beats and typical Western pop music elements




  • Take advantage of the 50-keyword limit and add both broad and specific keywords. Please do not use a recognizable band or artist name!
  • Use KPOPP5BRIEF in your metadata
  • We also encourage you to submit separate :15 and :30 versions of these tracks for social media use.
  • Please note you can apply tags to existing tracks in your portfolio.

Top Image: Lisa, Jisoo, Jennie Und Rose Von Blackpink Bei Der Verleihung Der Mtv… by IMAGO.

For more inspiration by our music briefs click here.