Buyer Requests: Summer Audio

Most Wanted in July

Like the temperature outside, the demand for summer music tracks is rising. Our buyers are looking for inspired soundtracks for sun-drenched days and balmy nights! Audio artists, this one has your name written all over it.

Summer Music

Summer Music

USE THIS SPECIAL KEYWORD IN YOUR METADATA: BRSUMMERMUSIC2022
This season abounds with varied sounds. Some capture the essence of walks along the beach; others distill the raw adventure of camping, and others bring big music festival energy. Produce for different genres to maximize your sales!

Submission Ideas

  • Summer Pop – Summer anthems are like popsicles: we can’t get enough of them. These catchiest of upbeat songs get everyone singing along—think Despacito, Gangnam Style, In My Feelings, or Old Town Road.
    Tropical Latin Hit: Despacito In My Mojito
  • Campfire stories – Campfire stories and legends thrill and delight every summer without fail. Create backing tracks to ramp up the effect! Think squeaky guitar or violin, earthy drums, ghostly whistles, etc.
    Stories Around the Campfire – Background Music
  • Chill-out – In the early 2000s, Café Del Mar DJs drew on jazz, classical, Hispanic, and New Age sources for ambient house mixes. This music, characterized by slow tempos and a relaxed mood, has become wildly popular since.
    Deep Bliss – Chill Out Ambient Abstract Cool Dreamy Relaxing
  • EDM Bangers -Summer is the festival season. Channel Glastonbury or Tomorrowland and hype up your music collection with bangers from any EDM genre, whether techno, house, or psytrance.
    Boundless Energies EDM Festival Psytrance
  • Samba – In the early 20th century, this Brazilian music genre was born in the Afro-Brazilian communities of Rio de Janeiro. Its trademark rhythm is now one of the country’s most iconic symbols.
    Sunshine (Latin Samba Instrumental)

Suggested Keywords

Tropical, summer vibe, Caribbean music, microgenre, uplifting, cheerful, happy, upbeat, energetic, song of the summer, bubble gum pop, summer pop, …

Target Group

YouTubers, Influencers, Corporate clients, nonprofit organizations, ad agencies, etc.

Summer SFX

Summer SFX

USE THIS SPECIAL KEYWORD IN YOUR METADATA: BRSUMMERSFX2022
Music festivals, beach time, water sports, road trips, and many more—Summer activities know no bounds. Grab whatever you want, unleash that imagination, and start crafting those sound effects!

Submission Ideas

  • Crowd ambiance at concerts, music festivals, sporting events, beaches, etc.
  • Significant people sound effects, like applause, people cheering, group singing, etc.
  • Drink accents include cocktails, clinking glasses, ice, fizzy drinks, can/bottle opening, etc.
  • Nightlife background noises, i.e. people talking to each other, music heard from inside establishments, etc.
  • Vehicles on a road trip, think car engines, airplanes and the airplaine ding, punctured tires, honking, traffic jams, windows opening, etc.
  • Camping trademarks like cracking bonfires, insects, tent zips, etc.
  • On the beach, including walking in the sand, waves crashing, seagulls, summer breeze, boat horn, surfing, bubbles, etc.
  • The grill and everything it entails. Think cool sounds for a hot day in the backyard, like burgers and corn on the grill, drinks from an ice box, dogs playing, pool splashes, etc.

Keyword Ideas

Summer, summer festival, music festival, cheering, applause, uplifting, leisure, free time, background, noise, and any relevant keyword to the sound effects. For more information on conceptual thinking, check out our keywords guide.

Target Group

Ad organization, podcast studios, radios, corporate clients, nonprofit organizations, etc.


 

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New Music and SFX Subscriptions—Launching June 7, 2022

We are thrilled to announce the launch of our new subscriptions! Beginning June 7th, customers will be able to choose from the following Subscription packages:

Music Subscription – this subscription plan includes all music tracks.
Music & Sound Effects Subscription – this plan includes all music tracks and sound effects.
Footage Plus Subscription – this is the new name for our Membership collection and includes all video, photos, after effects etc. that were previously included in our Membership in addition to the full music and sound effects library.
Custom subscription – This established solution is not self-serve and will continue to be handled by our Sales organization. It is targeted toward high intent buyers with specific needs, and all media types in the Pond5 Marketplace are eligible through this plan.

All subscriptions will offer ten downloads per month with monthly or annual commitments. We will automatically include all music tracks and sound effects in the marketplace—both preexisting and new uploads—in our subscriptions.

Customers will continue to have the option of licensing tracks a la carte, which we expect most to do, but subscriptions allow us to compete for those customers with frequent licensing needs (such as YouTube creators, social media marketers, and advertising agencies). Pond5 Artists can now earn through traditional marketplace sales, our Refer & Earn program, and Pond5 subscriptions. We are very confident that subscriptions will significantly increase licensing activity in our marketplace and increase artist earnings.

Additionally, Artists can earn referral bonuses on Subscriptions. By referring a new buyer to Pond5 an artist can earn a 20% commission on any Subscription plan they purchase while also giving the buyer a 20% discount. See our Refer & Earn program for more details.

All Artist royalty rates and the Contributor Agreement will remain unchanged. A new section, Subscription Downloads, has been added to the Dashboard where Artists can see which items have been downloaded through Subscriptions. Additionally, monthly Subscription commissions will now appear in the My Financials section of the Dashboard together with a la carte Marketplace earnings and Referral Earnings, which will all be paid out on the 15th of each month.

Subscription payouts are based on the price paid for each item downloaded through a subscription. A commission rate is then applied depending on the media type to calculate the artist’s final payout for the item.

These new subscriptions are essential to Pond5’s future – we can now compete far more effectively for customers with recurring licensing needs. By acquiring these customers and consolidating their licensing activity within our marketplace, we can increase earnings for our artist community.

Pro Tip: Adding Tags To Your Existing Work

Taking care of your metadata is the most critical thing you can do. It is the difference between a buyer discovering and purchasing your content vs. your item appearing on the 10th page. If you feel unsure about the best practices around metadata, check out our Master Your Metadata post.

Add seasonal tags to your work to take advantage of periodic trends. These tags will help surface your relevant content in front of the right buyers. To find inspiration and to think about keywords, see our guide on Keywords and Concepts to find the right ones for your work.

 

Types of events to consider

Seasonal events – A seasonal event is a recurring event that takes place at approximately the same time. Examples include Halloween, 4th of July, Juneteenth, National Cherry Blossom Festival, Superbowl, Met Ball, Oscars, World Cup, or recurring customs, such as Back to School.

  • Examples of tags you can use related to kids playing on a playground:
    kindergarten, preschool, school, summer break, back to school, scholars, pupils, classmates, free time, leisure, family time, education, virtual classroom, distance learning, start of school, start of term, semester, etc.

Current Events – Current events live for a certain period and are highly searched because people talk about them for example, Coronavirus, the Ukrainian-Russian conflict, etc.

  • Examples of tags you can use for healthcare related content:
    COVID, Covid-19, COVID19, Coronavirus, pandemics, Respirators, FFP2, social distancing,…

On the News Events – These events are trending on the news currently, such as economics, cryptocurrencies, and political topics.

  • Examples of tags you can use for news related content:
    Midterms, Politics, Elections, The Congress, Go Vote, but also concrete keywords and special keywords from us, from social media, etc. Midterms2022, US Midterms, USElections2022, Primaries 2022 etc.

Extra Pro Tip: Always remember to update the year for recurring events like EURO, Midterm elections, Presidential elections, Olympics, etc.
Midterms 2018 > Midterms 2022

Location, date, and event are essential, especially when editing editorial footage. While editing the description, titles, and keywords, don’t forget these details.

Example:

  • Title: Vote Center, Indiana, May 3, 2022 – People In Queue, Voting, Primaries, Midterms
  • Description: Acton UMC Vote Center, Indianapolis, Indiana, USA (May 3, 2022), A queue of people holding ballots in front of the local polling station.
  • Keywords: Midterms, Midterms 2022, US Primaries, May Primaries, Primaries Indiana, Midterms Indiana, Indianapolis, People, Crowd, Ballot, Queue, Elections, Voting, US Congress, Senate, House of Representatives, Go Vote, Politics, Politicians, Democrats, Republicans, Polling, Polling Station, Precinct, etc.

 

When to add current tags to your media?

Utilize Your Pond5 Guide to the Year and Data and Trends for insights on when it’s best to enrich your content with additional tags.

The ideal timing for adding new tags is essential. Our buyers plan their campaigns months in advance, so you should plan at least two months before the event, holiday, or season.
For example, if you have a video of people playing football, add the relevant keywords referring to the finals three months ahead of the event. Also, think of different keywords for different countries – both football and soccer should be there!

Example: A generic close up video of a football player may have different tags throughout the whole year:

The first set of keywords might refer to a local league – Premier League, United Kingdom, Uk Premier League Soccer Association, The Football Association, The FA
Another set of keywords may refer to an upcoming World Cup – 2022 World Cup, FIFA 2022, FIFA Qatar, Now is All, 2022 FIFA World Cup qualification, etc.
You can consider specific keywords for UEFA EURO, Champion League, etc.

Soccer Player Makes A Kick by haizon.

 

Think of concepts

The way you look at your work isn’t always the way your potential buyer sees it. Always think of both sides of the story and prepare your metadata for everyone!

Example: If you have a shot of roasted bacon, you can use words like
crispy, yummy, delicious, BBQ, burger, etc.,
but also unhealthy, fat, junk food, obesity, civilization disease, high blood pressure, cancer, etc.

 

How To Add Keywords?

Follow the steps below or visit Your Pond5 Guide to Keywords for a more in-depth guide. Add as many descriptive keywords as possible up to a limit of 50 for each upload.

  1. Navigate to your My Uploads section by clicking on your avatar and selecting Uploads from the dropdown menu.
  2. Search for the file you want to edit. For a better understanding of your dashboard, check out this guide.
  3. Click on the number on the right in the “TAGS” column.
  4. Add your tags, and once you are finished, click on “Submit”.
  5. Reload the page – you should be able to see the new number of tags.

And that’s it! See? You can always enhance your previously uploaded batches of content so use the advantage of adding new tags and start increasing the sale potential of your existing uploads.

Buyer Requests: Women in Football, 4th of July, Road Trips

Most Wanted in June

Hot summer days are lurking, and our buyers are getting ready for their summer holiday campaigns. Grab a glass of your favorite summer cocktail and check out the following top topics in demand: Women in Football, 4th of July, and Road Trips!

Women in Football

Women in Football

USE THIS KEYWORD: BRWOMENFOOTBALL2022
With the upcoming UEFA Women’s Euro football tournament in England in July 2022, the demand for media assets with a women’s football theme is increasing. Buyers want footage, photos, illustrations, sound effects, and music tracks. This fun theme is suitable for all artists!

Shot List Thought Starters

  • Women’s referees, Women’s football officials, coaches, medics, etc.
  • Girls playing football in the backyard with their friends, siblings, or parents.
  • Close-up shots of a woman in sports getting ready to play. Slow-motion shots of putting on the protectors, tying the shoelaces, etc.
  • Women at practice running at different angles and speeds taken at various shot sizes. Film slow motion, normal pace, close-ups, full shots, over-the-shoulder shots, etc.
  • POV shots from the player’s perspective as a goalkeeper, defense, offense, or other positions.
  • Sound effects associated with football like whistles, crowds, or cheering.
  • Motivational and high energy music tracks to fit the topic.

Suggested Keywords

Football, women in football, UEFA, UEFA EURO, UEFA Women’s EURO, ​​UEFA Women’s Euro 2022

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

PRO TIP

  • Buyers prefer clips cleared for commercial use. To qualify, these shots should never show logos or 3rd party intellectual property. Jerseys with names on them require a signed property release from the owner and a signed model release from the person or people wearing them. Uniquely designed buildings, such as stadiums in England, require a signed property release from the owner. Please avoid logos on stadiums and banners. Any recognizable person in the clip should sign a model release.
  • We highly recommend considering diverse actors or models of all ages, ethnicities, races, religions, genders, or sexual orientations.
  • Choosing proper metadata is crucial for our search algorithm. Never stuff your metadata with irrelevant keywords.
  • Please stay safe! Do not enter any owned land or property without permission.
4th of July

4th of July

USE THIS KEYWORD: BR4THJULY2022
Independence Day, also known as the Fourth of July, is a federal holiday in the United States commemorating the Declaration of Independence of the United States on July 4, 1776. Celebrations include spectacular fireworks, parades, public events, family gatherings, and BBQs in the backyards. Many agencies and non-profit organizations are already planning their July 4th campaigns, creating a tremendous opportunity for you!

Shot List Thought Starters

  • Commercially cleared footage of friends and families gathering on July 4, spending time outdoors, eating, drinking, barbecuing, etc.
  • Friends, couples, and families enjoying watching the fireworks together.
  • Editorial footage of parades, people in the streets, waving American flags, celebrating the holiday.
  • American flags hung from houses or buildings, and people dressed in patriotic (red, white, and blue) clothing.
  • Local public events and workshops associated with the Independence Day.
  • Editorial footage of your local politicians giving public speeches, shaking hands with the crowds, etc. (use the special code USElections2022 as well!)
  • Music and sound effects such as, patriotic music tracks and the sound of fireworks.

Suggested Keywords

Independence Day, 4th of July, July 4, Patriotic, National holiday, Federal holiday, etc.

Target Group

All groups, but specifically ad agencies, corporate clients, and non-profit organizations.

Road Trips

Road Trips

USE THIS KEYWORD: BRROADTRIPS2022
Summer encourages us to spend time outdoors and take our adventures on the road! If you plan to go on a trip, take a camera with you and share your journey with our buyers! The demand for summer footage is rising.

Shot List Thought Starters

  • Commercially cleared shots of friends packing for their holiday trips on the road.
  • Take shots of vans, large cars, and even buses remodeled for sleeping. Capture the car’s interior, the sleeping area, the dining area, etc.
  • POV shots of the driver on a highway – stay safe, please!
  • People gathered around a bonfire playing the guitar, singing, sleeping, etc., with a car in the background.
  • Shots of people looking at the map and planning their road trip.
  • Shots of a person changing a tire or repairing the car.
  • Families on a road trip.

Suggested Keywords

Roadtrip, caravan, rebuilt van, on the road, summer trip, summer vacation, etc.

Target Group

All groups, especially ad agencies and TV productions.

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Everything You Need To Know About Pond5 + Shutterstock

Pond5 is now a Shutterstock company! We’re thrilled to become part of the Shutterstock family. Along with previous Shutterstock acquisitions – such as PremiumBeat, Turbosquid, and PicMonkey – we form an unrivaled creative platform with unprecedented reach.

 

Why is Pond5 being acquired by Shutterstock?

With more than 31 million licensable video clips – and 15,000 new videos uploaded every day – and a best-in-class search experience, Pond5 is uniquely positioned to meet the content needs of multimedia creators. Additionally, Shutterstock recognizes what an amazing community and brand we have built – thanks to our remarkable artists – and they want to support us in the next phase of our journey.

 

Is Pond5 being rebranded as Shutterstock or some other name?

The Pond5 brand stands for something special – a one-of-a-kind community of millions of buyers and sellers interacting, transacting, and creating together. There are no plans to change that – Pond5 will continue to operate as a standalone marketplace for the foreseeable future, under the same brand and team.

 

What if I’m already licensing my content through both sites? Will my accounts be merged?

Nope, your accounts will not be connected – your content will exist on both Pond5 and Shutterstock and you will continue to receive payouts from both companies as you currently do. In time, we’ll find ways to simplify the experience for you but nothing is imminent.

 

Should I continue uploading new content to Pond5?

Yes! Pond5 isn’t going anywhere – keep uploading content and referring traffic as you normally would! If you also contribute to Shutterstock, continue to upload new content to that marketplace as you would normally.

 

Has the Pond5 Contributor Agreement changed?

Nope.

 

Has my Pond5 royalty rate changed?

Your Pond5 royalty rate remains unchanged. If you happen to license on Shutterstock as well, your royalty rate there also remains unchanged.

 

Will my content now appear on Shutterstock?

We expect to distribute some content through Shutterstock’s marketplace. If your Pond5 content is distributed through Shutterstock, you will still receive payment through Pond5 (the same way our other reseller partnerships function).

 

Do I need to take any action?

You don’t need to take any action whatsoever. Your experience on Pond5 remains the same, and we will continue to operate in the same way that we do now.

 

Do I now contact Shutterstock instead of Pond5 when I have questions or issues?

Nope, you should continue to contact Pond5. If you have any further questions, please reach out to Customer Support at support@pond5.com .

Juneteenth Call Out For Artists

On June 19th this year, Pond5 will be celebrating our third-annual Juneteenth fundraiser. To honor the anniversary of the final announcement of the end of slavery, each year we raise funds for two organizations whose mission matches our own; to support the marginalized and empower the underrepresented through creative expression. Over the past few years we’ve supported organizations like National Black Arts Festival, Second Chance Studios, and Queer|Art. We’re excited to announce our partner organizations in June.

In addition to cultivating relationships outside of Pond5, support of our own creative community is paramount to our mission. We partner with a diverse range of artists to give opportunities for exposure within the marketplace, and surface inclusive content that creators need to tell their stories.

As we celebrate Juneteenth, we’re excited to put together a collection of clips and tracks by diverse artists in our community. We’d love to hear from you if you’d like to be featured in this collection! Please share your storefront with us and a collection of content that is most representative of your background and culture, and we’ll do our best to include them in this celebratory collection.

Creative Brief: Retro Home Videos of Summer

Special Keyword Code: RETROSUMMERP5BRIEF

Summer inspires sweet nostalgia for simpler times in the sun. Retro and home-video-style footage is in demand, so dig through your basement and attic boxes for those old 8 MM films and VHS recordings from family beach days, garden barbecues, or any random Tuesday.

 

Archival Vetting Process

We accept archival/vintage content when a contributor provides proof of copyright ownership for their whole portfolio. Please fill out this form to prove that you are the copyright owner of your archival content. Our curation team will review all submissions, and approval is not guaranteed.
 

Remember to Tag Your Submissions

The ideal format for archival footage description is as follows: PLACE, CITY, COUNTRY (MONTH, DAY, YEAR). Aim to get it as close to this as possible. When you tag footage and photos properly, you assure potential buyers of authenticity, making them more likely to buy your items!

  • Example:Stonehenge, Wiltshire, England‎, United Kingdom (August 15, 1985)

 

Kids Dancing / Summer Fun, Australia (1970S) by FOOTAGESELECT.
 

Submission List Thought Starters

 

  • Vintage home videos of your family enjoying a beach day, strolling in a sunny park, spending an afternoon at a lake or in the backyard, etc.
  • Retro establishing shots of vacation locations–camps, hotels, lakes, etc.
  • Vintage food shots – think buffet breakfasts at hotel restaurants, family picnics, moms packing road trip snacks, BBQs in your garden, etc.
  • Archival footage of typical summer activities – whether sunbathing, surfing, drying laundry under the sun, beach volleyball, putting on sun cream, or sipping cocktails in sunnies and swimwear, our buyers want it all!
  • Archival footage cleared for commercial use – can you secure an adequately filled model release from recognizable people?

Pro-Tip: You must be the rightful copyright owner of all footage you submit. If you purchased the content, please prepare the proper releases from the copyright owner of the clips/images.

Aunt Gives Hugs To Kids In Driveway-1962 Vintage 8Mm Film by Happyrojo.
 
Suggested Keywords: archival, retro, vintage, home video, summer

Typical UsersAd agencies, social media companies, lifestyle brands, documentary filmmakers

Location Diversity: Private spaces like homes, apartments, backyards, and hotel rooms. Public civic areas such as beaches, parks, etc. Commercial buildings, including cafés, restaurants, etc.

 

Submission Checklist

  • Please remember to tag your clips with the keyword code: RETROSUMMERP5BRIEF
  • Submit all completed property and model releases
  • Add all applicable conceptual keywords to the clips

Top Image: 1970S Crowd People Waikiki On At Beach Hawaii Vintage Film Retro Old Home Movie by DogPhonics.

Top Category: Nature Today

Political leaders, activists, and companies emphasize climate change and conservation. As a result, nature content is one of our Top Categories. Contribute to a shared vision of a green, healthy planet or illustrate the dire need for change.
Use this unique keyword so we can identify your content: EVERGREENNATURE

 

Popular Nature Themes

 

  • Forests and Rainforests—Think emerald green foliage, exotic plants, and critters from among the treetops and under rocks. Alternatively, show the destruction of biodiversity by monoculture, extraction, etc.
  • Underwater World—Show colorful reefs, feasting fish, and minuscule sand life. Or focus on polluted beaches, floating plastic, dying corals, etc.
  • Indigenous Animals–Show us your local animal life, such as the pandas of China, orangutans of Borneo and Sumatra, toucans in South America, or even the North American cougar.
  • Extreme Weather–Capture unusual, dramatic, or out-of-season weather, such as dust storms, tornados, hurricanes, etc.
  • Endangered Species–Feature polar bears, koalas, Adélie penguins, etc.
  • Global Warming causes and consequences–Shoot melting ice caps, greenhouse gasses, dry soil, deforestation, wildfires, etc.

 

Swimming Sea Turtle And Sandy Seabed. Underwater Video From Scuba Diving by blueseacz.

QUICK TIPS

Maximize your sales potential

  • Buyers need a diverse portfolio so start experimenting! For example, when using a drone, play with the dynamics of the movement and shoot a slow-motion top view or a fast POV flight through a valley.
  • Get up close for macro shots of exotic flowers, trees, and small animals.
  • Timelapse / hyperlapse shots are popular–capture a flower growing from the soil, etc.
  • Follow news bulletins–buyer requests are sure to follow!
  • Prioritize your safety and environmental preservation. Follow local rules Covid regulations, and only enter areas when permitted.

Conceptual Keywords

Include relevant conceptual keywords to ensure buyers find your content in broader searches. Need inspiration? You can search for similar content on Pond5, sort the results by “Popular,” and see what other artists do!

Summary:

  • Don’t forget to use the special keyword from this article, EVERGREENNATURE
  • Planning to shoot editorial footage of events? Please don’t forget to properly format metadata
  • Stay safe and have fun!

Top image: Emerald Lake Cinemagraph In Canada, Time Lapse, Looping by crackerclips.

Don‘t forget to check out our other evergreen categories.

Your Media, Wanted Worldwide

Pond5 contributors set their own prices and earn an industry-leading percentage of every sale.

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Shoot Briefs: Localized Content

Special Keyword Code: LOCALIZEDCONTENT2022

Here’s looking at you, wherever you are! Content from diverse locations across all continents is in high demand, with customers from many industries looking for fresh takes on local areas, whether commercial or editorial. Show off where you live, and contribute to our global but local collection!

African Family Working Together, Measuring Out Quantities Of Rice Or Grain by hotelfoxtrot.

Shot List Thought Starters

  • Local Upcoming Events – Heading to an e-sport, traditional sport, or political event? Shoot everything from conferences to political conventions to local festivals – think National Cherry Blossom Festival, Ramadan, Chinese New Year, Kwanzaa, etc.
    • Remember, the preferred format for a newsworthy editorial description is: PLACE, CITY, COUNTRY, (MONTH, DAY, YEAR)
  • Local buildings, city parks, streets, and landmarks. Buyers love aerials and locked-off images taken from the same angle day and night.
  • Buyers value images and footage of local nature—think of national parks, forests, animals, flora, etc.
  • There’s a strong desire for Lifestyle shots as well! Show us your local food and drinks, fashions, traditions, and typical gatherings–Easy to capture when out at a house party, garden BBQ, or enjoying the night in a pub.
  • Who are the people in your neighborhood? Whether a tech company CEO or a local farmer running a small business, show us the people representing your location!
  • Focus on diversity. Choose models that truly represent the communities, whether LGBTQ+, Indigenous people, etc.

 

Chhath Festival (India, Nepal, Hindusim) _2 by aadityanrn.

 

Suggested Keywords

Think of keywords that truly describe what is happening in the shot. Be precise with locations, names of the landmarks, parks, etc. – use the advantage of having a unique shot from a unique location.

 

Trending Hashtags

Get inspired by social media’s most popular hashtags. If you’re planning to shoot an event, use the trending hashtags you find on Twitter, Instagram, and other social platforms.

 

Submission Checklist

  • Please remember to tag your clips with the keyword code: LOCALIZEDCONTENT2022
  • Include relevant keywords.
  • It’s important to attach property release and model release forms to all videos you intend to list as suitable for commercial use on the Marketplace. Remember to check that there is no 3rd party IP, such as distinctive logos, designs, etc.

Top Image: Hirano Shrine Cherry Blossom Festival Lanterns In Kyoto, Japan by sangapark.

Buyer Requests: Easter, POV Drone Shots, Establishing Shots

Most Wanted in March

Spring is knock knock knocking at the door—and so are our buyers! Hop on a treasure hunt and help them fill their baskets with fresh takes on Easter, POV drone shots, and a variety of establishing shots. Don’t forget to add the relevant special keywords to your upload, so we can track and promote your content!

Easter

Easter

USE THIS KEYWORD: EASTER2022
Our buyers are already hunting for fresh takes of this much-loved celebration. Do you have a local Easter tradition, like a special meal or game? Does someone other than the Easter Bunny hide the eggs? Whether they’re chocolate or the multi-color, minimum-cal kind, we want to see it and so do our buyers!

Shot List Thought Starters

  • Families decorating Easter eggs
  • Unique local Easter traditions
  • People preparing Easter dishes, like hot cross buns, desserts, lamb etc.
  • The Christian aspect of Easter, depicting traditions, symbols and church services
  • Maundy Thursday, Good Friday, and Holy Saturday
  • Pagan celebrations of the Spring Equinox

Suggested Keywords

Easter, Easter Egg, Spring, Easter Bunny, Maundy Thursday, Good Friday, and Holy Saturday, Christianity, Happy Easter, Easter Cross (if applicable)

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

POV Drone Shots

POV Drone Shots

USE THIS KEYWORD: POVDRONE2022
Point Of View (POV) or First Person View (FPV) brings something dizzyingly special to typical drone footage. It’s not just our point of view, though—our buyers agree! Requests for these swiftly moving shots are taking flight.

Shot List Thought Starters

  • Go drone racing and capture POV in nature. Think forest, beach, mountains views etc.
  • Follow an athlete using a skateboard, longboard, ski & snowboard, etc. It will look like you’re shooting right behind them!
  • Top view POV drone shots while taking off and landing
  • Timelapse of people walking on the street

Suggested Keywords

fpv drone, pov drone, following shot, timelapse, drone racing, etc.

Target Group

All groups, but specifically ad agencies and corporate clients.

Establishing Shots

Establishing Shots

USE THIS KEYWORD: ESTABLISHINGSHOTS2022
We’ve noticed an increased demand for establishing shots. But let’s establish something: our buyers want them captured using various camera techniques at different times of the day. Plan to shoot from the same angle in the light and at night!

Shot List Thought Starters

  • Locked-off angles of generic buildings, parks, squares, gardens, beaches, forests (etc.)
  • Static city aerials
  • Timelapses in front of buildings, parks, interiors. Must be cleared for commercial use!
  • Empty streets without people, cars, or modern signage.
  • Cityscapes and skylines
  • Generic buildings of various architectural styles. Think renaissance, family houses, business buildings, vacation houses etc.

Suggested Keywords

Establishing shots, aerial view, timelapse establishing shot, empty street, cityscape, skyline, downtown, generic building

Target Group

All groups, especially ad agencies and TV productions.

PRO TIP

  • Buyers prefer clips that are cleared for commercial use. These should never show any logos or 3rd party intellectual property, recognizable cars, signs, license plates etc. If buildings are uniquely designed or a door number is shown, we will require a signed property release from the owner. Any recognizable person in the clip should sign a model release.
  • We highly recommend considering diverse actors or models of all ages, ethnicities, races, religions, genders, or sexual orientations.
  • Choosing the right metadata is crucial for the search algorithm. Never stuff your metadata with irrelevant keywords.
    Please stay safe! Do not enter any owned land or property without permission.

Be the first one who gets tons of inspiration and guidance from us! Subscribe to our Artist Insights e-mail.


Your Media, Wanted Worldwide

Pond5 contributors set their own prices and earn an industry-leading percentage of every sale.

Start selling