Music Briefs: Bhangra, Organum, and Glitch Pop

Music Briefs - Lovely Guitar Player And Singer Band

New month, new music briefs. This month we’re looking for Bhangra, Organum, and Glitch Pop tracks.

Once you’ve completed your work, apply a unique code to each track – just add the code (provided in each brief) to your keyword tags when you upload. As a result, we’ll know which genre you’ve been focusing on.

Also, if you have any questions or comments about any of these music briefs, please email Pond5’s Director of Audio Collections, Mike Pace, at



Bhangra is energetic, beat-driven upbeat folky-dance music originating from the British Punjabi community in Britain in the 70s and 80s. It utilizes local instruments like the dhol, tumbi and sarangi.

  • SUGGESTED KEYWORDS: Bhangra, Punjabi, Indian, Bollywood



Typically a medieval-inspired, haunting, plaintive melody (usually played on organum) accompanied by a voice or chanting.

  • SUGGESTED KEYWORDS: organum, medieval, chant, haunting, plaintive, spiritual


Glitch Pop

Damaged electronic-based tunes that revel in fractured hardware malfunctions, skips, distortion, bugs and crashes yet still retain a catchy pop sensibility.


  • SUGGESTED KEYWORDS: glitch pop, electronic, fractured, malfunction, crash, abstract


Don’t Forget:

Take advantage of the 50-keyword limit and add both broad and specific keywords. On the other hand, do not use recognizable band or artist names, please!

We also encourage you to submit separate :15 and :30 versions of these tracks for social-media use.

Moreover, please note you can apply tags to existing tracks in your portfolio.

Top image: Lovely Guitar Player And Singer With Band by JackF.

Check out more Music Briefs here.

Creative Brief: Waste

Creative Brief – Special Keyword Code: WASTEP5BRIEF

This month‘s Creative Brief brings you Waste. After a year of the global population sheltering at home, the planet was dramatically altered–both for the good, and the not so good. While 84% of countries around the world reported air quality improvements in 2020, plastic production boomed as oil demand cratered and it became even cheaper to make plastics for single-use Personal Protective Equipment. Partner this PPE with takeout food containers and grocery delivery, and you’ve got an exponential increase of waste around the world. This is a chance to highlight this waste.


Creative Brief – Shot List Thought Starters:

  • Medical waste and other PPE litter on the street, in rivers/lakes/oceans, or in waste bins (all focal lengths)
  • (POV) Shots of someone sorting PPE and/or other plastic waste
  • Takeout containers overflowing in public spaces, or in home garbage cans
  • Aerial/drone shots of waste with empty streets and or natural environments
  • Macro/close up shots of hands cleaning up, discarding, and/or using single-use PPE/plastics
  • Various angles of manufacturing or creation of single-use PPE and/or plastics
  • Biodegradable/non-plastic food packaging and PPE
  • Restaurant workers loading food into plastic containers; patrons picking up to-go orders in containers


Suggested Keywords: waste, plastic, PPE, single use, pollution, environment, petroleum, pandemic (if applicable), covid19 (if applicable)

Typical Users: tech companies, news & media organizations, ad agencies, social media companies, vloggers, non-profits, political organizations


People Throwing Food And Drink Garbage Outside The Trash by worawit_j .


Pro-Tip: The biggest thing here is to stay safe and healthy when making this content, and don’t shoot with more people than what your government or public health agencies recommend. Secondly, do your best to cast real-looking talent with real skills to get authentic content. Also, please be conscious of logos and other intellectual property as well.

Casting Considerations:  Race and gender diversity, authenticity with talent and imagery. Accept the challenge to subtract artificiality from your setups. In other words, keep it REAL. These things will play an important role in the success of your shoot.

Location Diversity: homes, apartments, condos, garages, home studios/offices, restaurants, hiking trails, beaches, rivers, lakes, public parks

Coronavirus Plastic Waste, Used Face Mask, Gloves In The Ocean by Yellow_Fabia.

Before You Shoot:

  • Firstly, please check what content already exists in the Pond5 marketplace
  • Also, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: WASTEP5BRIEF
  • Also, please have all property and model releases filled out and submitted
  • Furthermore, no logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Plastic Waste Underwater Gloves With Face Mask by seaphotoart.

Content in the Wild: March 2021

Dancing with the Stars, For All Mankind Season 2, Asylum Entertainment

Content in the Wild is a regular series about you – your success, your talent and your hard work. In each instalment, we’ll reveal three high-profile projects that are using Pond5 media. All deals were facilitated through the work of the Pond5 Creative Partner Team. Prepare to be inspired because this is where all your hard work is showcased!

  • Dancing with the Stars

    Dancing with the Stars is an American dance competition and television series that premiered June 1, 2005 on the US television network ABC. It is based on the British TV series Strictly Come Dancing produced by BBC Studios, the commercial arm of the BBC.

    Currently, the format has been licensed to air in 60 territories around the world. The format of the show consists of a celebrity paired with a professional dancer. Each couple performs a number of predetermined dances each week, competing against others for judges’ points and audience votes. The couple receiving the lowest combined total of judges’ points and audience votes is eliminated each week until only one couple remains.

    Go to website

  • P5 Commentary

    “Season twenty-nine of Dancing with the Stars premiered September 14, 2020 on the US television network ABC. In the Fall of 2019, I worked closely with the team at Lime Grove Productions, which is responsible for clearance and post-production of this reality TV series.

    The show normally consists of 10-15 episodes so I was thrilled to see how Pond5 could help in their filling air-time due to the unfortunate travel restrictions that were in place. Based on several conversations regarding content the show would need, including establishing shots from places they could not travel to, plus editorial clearances for commercial use, we determined an upfront credit pack deal would help with both savings and licensing efficiency throughout the production. We also gave them a bonus to work with and the show recently wrapped-up filming.

    The new season is packed with celebrities including animal activist and star of Tiger King, Carole Baskin, rapper and singer Nelly, and female actor Anne Heche.

    See more on:

    Alexia D.
    Pond5 Enterprise Account Manager

    Go to website

  • Go to website

  • For All Mankind Season 2

    For All Mankind is an American sci-fi TV series created and written by Ronald D. Moore, Matt Wolpert and Ben Nedivi for Apple TV+.

    The series portrays an alternate history depicting what would have happened if the global space race had never ended, with the Soviet Union succeeding in the first crewed Moon landing, ahead of the United States.

    Go to website

  • P5 Commentary

    “The team at Sony Pictures Entertainment has relied on Pond5’s archival library for the last two seasons of the show. In this recent season, they chose to include several historical shots to support the time period of the show around the Moon landing and what would have happened if the Soviets had gotten there first.”

    See more on:

    Brittany R.
    Pond5 Creative Partner

    Go to website

  • Go to website

  • Asylum Entertainment

    The Content Group, formerly Asylum Entertainment, has produced thousands of hours of reality TV series, miniseries, documentaries and features, both scripted and unscripted, and in all formats.

    Their ongoing series, limited series, events, and anthologies such as ORIGINS: THE JOURNEY OF HUMANKIND or BREAKTHROUGH for National Geographic, Oxygen’s IN ICE COLD BLOOD, and Eli Roth’s HISTORY OF HORROR, an AMC series that delves into the rich stories behind the horror genre’s most influential films, have captivated audiences worldwide.

    Go to website

  • P5 Commentary

    “Pond5 has been providing assets to Asylum Entertainment for several years. I originally negotiated a Minimum Spend Agreement with them back in 2017. In 2018, when Asylum’s production schedule was lighter for the coming 2019 season, Pond5 worked with them on a pay-as-you-go basis. The following year, Asylum’s production schedule increased for 2020 and their need for stock assets increased, so we agreed on a credit pack to provide creative content for all their projects in 2021.”

    See more on:

    Todd E.
    Sr. Creative Partner

    Go to website

  • Go to website

Don‘t forget to check out the other projects as well! >> Go to Content in the Wild category.

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