Buyer Requests: Winter is Coming, New Year – New Me, Smart Health

Most Wanted in December

While looking forward to all the pleasures the holidays bring- from fantastic food to time spent with our loved ones, buyers are already planning campaigns for 2023. January marks a new beginning for business strategies and New Year’s resolutions. Take advantage of this opportunity to offer new and fresh content created around Winter Wonderland, New Year – New Me, and Smart Health. Don’t forget to attach the special keywords assigned to each theme so we can track and promote your work!

Winter Is Coming!

Winter Is Coming!

USE THIS KEYWORD: BRWINTER2022

Winter as a theme is quite generic. Therefore it gives you a lot of freedom to get creative!
Experiment with different camera approaches and post-production techniques. Here’s a list of ideas you can get inspiration from:

Submission Ideas

  • User-generated content – leave your professional gear at home and send us authentic POV footage, whether a snowball fight, sledding, or shoveling your walkway.
  • Breaking News – capture the climate crisis and weather behavior! If you’re witnessing unusual weather, such as storms, give it a shot, literally. Don’t forget to stay safe!
  • Vintage shots – if you have an old functional camera, try using it and give buyers content with a vintage feel. Alternatively, you can experiment with the post-production techniques. Send in those film shots!
  • Archival footage – have you found old VHS tapes? This kind of authentic footage is highly in demand as it’s irreplaceable because it’s evidence of the lifestyle at that time. Check our Pro Tip below to see the requirements for submitting archival footage.
  • Local shots – Wintertime is beautiful for its diversity! Show us what winter looks like in your local town, city, country, etc. Capture how businesses prepare for the holidays, winter sales, etc. What is typical for your country? What does this season look like in Germany, the US, Australia, and India? A range of options is best!
  • Winter sports – traditional winter sports we’ve been looking forward to, from skiing to snowboarding, figure skating on a frozen pond, ice hockey, sledding, and more.
  • Winter duties and responsibilities – Capture how lifestyle changes during winter – snow removal from the paths and sidewalks, ice removal from the roof, raking leaves, and winter cleanup of your home before decorating it for the holidays.
  • Winter in detail – macro shots of snowflakes, timelapse of melting ice, breath in the cold, rosy cheeks and noses, tree branches covered in snow, frozen lakes.

Suggested Keywords

Winter, holiday, Christmas, Winter sport, skiing, snowboarding, figure skating, ice hockey, sledging, archival, vintage, retro, climate change, etc.

Target Group

A wide variety of clients from ad agencies and news organizations to influencers and bloggers.

New Year - New Me

New Year - New Me

USE THIS KEYWORD: BRNEWYEAR2022

The topic of New Year’s resolutions is steadily rising to the top of winter season searches. Refreshing your Storefront with new graphics based on commitments and fresh starts is sure to attract interest from buyers.

Shot List Thought Starters

  • New Year transformation – people working out at home watching a virtual instructor, installing or building equipment for their home gyms, paying for a gym membership, buying vitamins, protein drinks, and other dietary supplements online. Capture multi-generational family members and friends exercising together, atypical fitness equipment, and inadequate/inappropriate exercise rooms.
  • Multitasking people – working out during online meetings, a floor treadmill under a working desk.
  • People giving up bad habits – such as drinking alcohol, smoking, overeating, etc.
  • Close-up shots – people writing down a list of New Year’s resolutions and creating a vision board.
  • Online learning – think of people attending an online course, learning a new language, etc.
  • Group shots – families discussing New Year’s resolutions plans, groups of friends supporting or motivating each other.
  • Body image – standing on a scale, looking at a fit or unfit body in the mirror.
  • Cooking and eating – healthy foods, shopping for organic food at a farmers market, cooking in the kitchen, etc.
  • Mindfulness – practicing yoga, meditating, etc.

Suggested Keywords

New Year, New Year’s resolutions, new beginnings, high expectations, workout, training, multi-generational family, smoking, overeating, bad habits, home gym, equipment, online course

Target Group

All groups, especially ad agencies and corporate clients.

Smart Health

Smart Health

USE THIS KEYWORD: BRSMARTHEALTH2022

In January, people are more determined to take care of themselves. The newest technologies, gadgets, and artificial intelligence make our lives much easier! Buyers are looking for the latest technologies and the future of smart health and living for all ages!

Shot List Thought Starters

  • Smart health devices – shots of people using common smart health such as toothbrushes, apps, bracelets, watches, etc. Include close-up shots of the devices in action.
  • Checking data – graphs, statistics, and results from the smart devices on their phones, tablets, or laptops.
  • Wellness devices – heart monitors, sauna blankets, facial massagers, facial steamer, etc.
  • Smart fitness – think of different types of connected treadmills, elliptical machines, scales, and smart workout machines.
  • Health in VR – working out with a VR headset/goggles on.
  • Smart software – upload content of people working out following instructions on their phone from the app or people tracking their progress in an app.

Suggested Keywords

Smart, smart health, futuristic, VR, gadgets, healthy lifestyle, sleep trackers, smart scale, massagers, smart app, etc.

Target Group

All groups, especially ad agencies and corporate clients.

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Buyer Requests: US Politics, All Saints Day Around the World, Remembrance Day

Most Wanted in October

As we welcome cooler autumn days, crunch across the falling leaves, and choose our Halloween costumes, content creators worldwide plan their projects for the months ahead. Buyers are searching for footage of US Politics to support the Midterm elections, All Saints Day Around the World, and Remembrance Day.

US Politics

US Politics

USE THIS KEYWORD: USELECTIONS2022

LAST CALL! Midterm elections are November 8 and buyers wrapping up their political projects are increasing the overall demand for political content. Don’t miss out on the opportunity to submit content for the 2022 Elections. Check out our extensive Creative Brief for more information.

Shot List Thought Starters

  • Politicians delivering speeches and leading public demonstrations
  • Voters in front of polling stations
  • Politicians on the campaign trail
  • Supporters holding signs for political candidates and key issues
  • Protesters and demonstrations against key political issues
  • Influential personalities speaking out on political and social issues
  • Major political events in history, including speeches, the election process, parades, events, protests, etc.
  • Key politicians from your own country’s history
  • Various animations (national flags, lower thirds, intros, logo animations, transitions.)
  • Establishing shots (aerial views, skyline, cityscapes, etc.)
  • Depictions of the critical issues discussed in your local politics (healthcare, economy, immigration, climate, ecology, DEI, etc.)
  • All touchpoints of the Electoral and voting process: Close-ups of ballots, commercially cleared shots of protesting crowds, etc.
  • Proud supporters wearing merchandise for their favorite candidate (badges, hats, t-shirts, badges, etc.)

Suggested Keywords

Politic, democracy, citizen, speech, protest, vote, government, national, ballot, voting, patriotism, campaign, candidate, democrat, republican, civil, register, flag, national, collusion, elect, midterms, election

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

PRO TIPS

Choosing proper metadata is crucial for our search algorithm. Don’t forget to add relevant keywords to your existing submission and never stuff your metadata with irrelevant keywords. Not sure how to do that? Check out our guide.

All Saints Day Around the World

All Saints Day Around the World

USE THIS KEYWORD: BRALLSAINTS2022

Around the turn of October and November, we witness various cultural traditions and holidays across the world that are celebrated to honor the memory of the dead, whether it is Dia de Muertos, traditional Samhain in Ireland and Scotland, Ognissanti in Italy, or Barriletes Gigantes in Guatemala.

Shot List Thought Starters

  • Shots of locals in different countries celebrating All Saints’ Day
  • Close-ups of delicious traditional food that is being served
  • Portraits of people in traditional costumes, wearing flower crowns, painted faces,…
  • Editorial footage from the parades, public events, etc.
  • Authentic family gatherings and private celebrations at home (altars, marigolds, etc)

Suggested Keywords

Halloween, Alll Saints’ Day, Dia de los Muertos, Samhain, Ognissanti, Barriletes Gigantes

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

Remembrance Day / Veteran Day

Remembrance Day / Veteran Day

USE THIS KEYWORD: BRVETERANDAY2022

Remembrance Day, also as known as Poppy Day, is a military memorial day observed in Commonwealth member states to honour armed forces members who have died in the line of duty in WWI. During the Second World War, many countries changed the name of the holiday. Member states of the Commonwealth of Nations adopted Remembrance Day, while the US chose Veterans Day. Our buyers are looking for both editorial and commercial footage – from events associated with Remembrance Day / Veteran Day to lifestyle footage of people on duty.

Shot List Thought Starters

  • Editorial footage of people paying their respect to fallen soldiers at special events and memorials. (Remember to consider those who do not wish to be on camera.)
  • Portraits of soldiers wearing uniforms
  • Footage documenting the events, and gatherings during the Remembrance Day/Veterans Day
  • Conceptual shots of memorials, veteran cemeteries, etc.
  • People buying poppies or other signature items to support veteran communities
  • Commercially cleared footage and photos of people wearing poppies
  • Politicians and their public speeches
  • Crowds listening to a public speech

Suggested Keywords

Remembrance Day, Poppy Day, Veteran Day, Soldiers, Duty, War, WWI, WWII, World War, Army, Armed Forces, Military, etc.

Target Group

All groups, but specifically news, TV, etc.

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Buyer Requests: Women in Football, 4th of July, Road Trips

Most Wanted in June

Hot summer days are lurking, and our buyers are getting ready for their summer holiday campaigns. Grab a glass of your favorite summer cocktail and check out the following top topics in demand: Women in Football, 4th of July, and Road Trips!

Women in Football

Women in Football

USE THIS KEYWORD: BRWOMENFOOTBALL2022
With the upcoming UEFA Women’s Euro football tournament in England in July 2022, the demand for media assets with a women’s football theme is increasing. Buyers want footage, photos, illustrations, sound effects, and music tracks. This fun theme is suitable for all artists!

Shot List Thought Starters

  • Women’s referees, Women’s football officials, coaches, medics, etc.
  • Girls playing football in the backyard with their friends, siblings, or parents.
  • Close-up shots of a woman in sports getting ready to play. Slow-motion shots of putting on the protectors, tying the shoelaces, etc.
  • Women at practice running at different angles and speeds taken at various shot sizes. Film slow motion, normal pace, close-ups, full shots, over-the-shoulder shots, etc.
  • POV shots from the player’s perspective as a goalkeeper, defense, offense, or other positions.
  • Sound effects associated with football like whistles, crowds, or cheering.
  • Motivational and high energy music tracks to fit the topic.

Suggested Keywords

Football, women in football, UEFA, UEFA EURO, UEFA Women’s EURO, ​​UEFA Women’s Euro 2022

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

PRO TIP

  • Buyers prefer clips cleared for commercial use. To qualify, these shots should never show logos or 3rd party intellectual property. Jerseys with names on them require a signed property release from the owner and a signed model release from the person or people wearing them. Uniquely designed buildings, such as stadiums in England, require a signed property release from the owner. Please avoid logos on stadiums and banners. Any recognizable person in the clip should sign a model release.
  • We highly recommend considering diverse actors or models of all ages, ethnicities, races, religions, genders, or sexual orientations.
  • Choosing proper metadata is crucial for our search algorithm. Never stuff your metadata with irrelevant keywords.
  • Please stay safe! Do not enter any owned land or property without permission.
4th of July

4th of July

USE THIS KEYWORD: BR4THJULY2022
Independence Day, also known as the Fourth of July, is a federal holiday in the United States commemorating the Declaration of Independence of the United States on July 4, 1776. Celebrations include spectacular fireworks, parades, public events, family gatherings, and BBQs in the backyards. Many agencies and non-profit organizations are already planning their July 4th campaigns, creating a tremendous opportunity for you!

Shot List Thought Starters

  • Commercially cleared footage of friends and families gathering on July 4, spending time outdoors, eating, drinking, barbecuing, etc.
  • Friends, couples, and families enjoying watching the fireworks together.
  • Editorial footage of parades, people in the streets, waving American flags, celebrating the holiday.
  • American flags hung from houses or buildings, and people dressed in patriotic (red, white, and blue) clothing.
  • Local public events and workshops associated with the Independence Day.
  • Editorial footage of your local politicians giving public speeches, shaking hands with the crowds, etc. (use the special code USElections2022 as well!)
  • Music and sound effects such as, patriotic music tracks and the sound of fireworks.

Suggested Keywords

Independence Day, 4th of July, July 4, Patriotic, National holiday, Federal holiday, etc.

Target Group

All groups, but specifically ad agencies, corporate clients, and non-profit organizations.

Road Trips

Road Trips

USE THIS KEYWORD: BRROADTRIPS2022
Summer encourages us to spend time outdoors and take our adventures on the road! If you plan to go on a trip, take a camera with you and share your journey with our buyers! The demand for summer footage is rising.

Shot List Thought Starters

  • Commercially cleared shots of friends packing for their holiday trips on the road.
  • Take shots of vans, large cars, and even buses remodeled for sleeping. Capture the car’s interior, the sleeping area, the dining area, etc.
  • POV shots of the driver on a highway – stay safe, please!
  • People gathered around a bonfire playing the guitar, singing, sleeping, etc., with a car in the background.
  • Shots of people looking at the map and planning their road trip.
  • Shots of a person changing a tire or repairing the car.
  • Families on a road trip.

Suggested Keywords

Roadtrip, caravan, rebuilt van, on the road, summer trip, summer vacation, etc.

Target Group

All groups, especially ad agencies and TV productions.

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Buyer Requests: Easter, POV Drone Shots, Establishing Shots

Most Wanted in March

Spring is knock knock knocking at the door—and so are our buyers! Hop on a treasure hunt and help them fill their baskets with fresh takes on Easter, POV drone shots, and a variety of establishing shots. Don’t forget to add the relevant special keywords to your upload, so we can track and promote your content!

Easter

Easter

USE THIS KEYWORD: EASTER2022
Our buyers are already hunting for fresh takes of this much-loved celebration. Do you have a local Easter tradition, like a special meal or game? Does someone other than the Easter Bunny hide the eggs? Whether they’re chocolate or the multi-color, minimum-cal kind, we want to see it and so do our buyers!

Shot List Thought Starters

  • Families decorating Easter eggs
  • Unique local Easter traditions
  • People preparing Easter dishes, like hot cross buns, desserts, lamb etc.
  • The Christian aspect of Easter, depicting traditions, symbols and church services
  • Maundy Thursday, Good Friday, and Holy Saturday
  • Pagan celebrations of the Spring Equinox

Suggested Keywords

Easter, Easter Egg, Spring, Easter Bunny, Maundy Thursday, Good Friday, and Holy Saturday, Christianity, Happy Easter, Easter Cross (if applicable)

Target Group

All groups, but specifically ad agencies, corporate clients, non-profit organizations, TV production companies, etc.

POV Drone Shots

POV Drone Shots

USE THIS KEYWORD: POVDRONE2022
Point Of View (POV) or First Person View (FPV) brings something dizzyingly special to typical drone footage. It’s not just our point of view, though—our buyers agree! Requests for these swiftly moving shots are taking flight.

Shot List Thought Starters

  • Go drone racing and capture POV in nature. Think forest, beach, mountains views etc.
  • Follow an athlete using a skateboard, longboard, ski & snowboard, etc. It will look like you’re shooting right behind them!
  • Top view POV drone shots while taking off and landing
  • Timelapse of people walking on the street

Suggested Keywords

fpv drone, pov drone, following shot, timelapse, drone racing, etc.

Target Group

All groups, but specifically ad agencies and corporate clients.

Establishing Shots

Establishing Shots

USE THIS KEYWORD: ESTABLISHINGSHOTS2022
We’ve noticed an increased demand for establishing shots. But let’s establish something: our buyers want them captured using various camera techniques at different times of the day. Plan to shoot from the same angle in the light and at night!

Shot List Thought Starters

  • Locked-off angles of generic buildings, parks, squares, gardens, beaches, forests (etc.)
  • Static city aerials
  • Timelapses in front of buildings, parks, interiors. Must be cleared for commercial use!
  • Empty streets without people, cars, or modern signage.
  • Cityscapes and skylines
  • Generic buildings of various architectural styles. Think renaissance, family houses, business buildings, vacation houses etc.

Suggested Keywords

Establishing shots, aerial view, timelapse establishing shot, empty street, cityscape, skyline, downtown, generic building

Target Group

All groups, especially ad agencies and TV productions.

PRO TIP

  • Buyers prefer clips that are cleared for commercial use. These should never show any logos or 3rd party intellectual property, recognizable cars, signs, license plates etc. If buildings are uniquely designed or a door number is shown, we will require a signed property release from the owner. Any recognizable person in the clip should sign a model release.
  • We highly recommend considering diverse actors or models of all ages, ethnicities, races, religions, genders, or sexual orientations.
  • Choosing the right metadata is crucial for the search algorithm. Never stuff your metadata with irrelevant keywords.
    Please stay safe! Do not enter any owned land or property without permission.

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Your Media, Wanted Worldwide

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