Shoot Brief – User Generated Content

Special Keyword Code: UGCPOND5BRIEF

The trend and demand for realistic videos are increasing month to month. In addition to professionally created staged content, authentic footage straight from the user, also known as User Generated Content (UGC), attracts many buyers. UGC is a raw format mainly shared on social media by large and small companies where nothing is simulated. From vertical videos suitable for Instagram Reels, YouTube Shorts, or Tik Tok to the next viral hit, it’s time to get real!

 

Shot List Thought Starters

 

Social Media Trends

  • TikTok, Instagram, and YouTube viral trends – People doing their makeup, dancing, eating, going out etc. – UGC shots tend to be more casual and focus on people enjoying themselves.
  • The selfie culture – Whether it’s tagged as #nofilter or not, show us some portraits of you and your friends, and don’t be afraid to record the seconds of you setting the pose before you hit the shutter.
  • AR Filter shots – AR filters on Instagram, Snapchat, and TikTok rule the world! Have you tried them on your cat or dog?
  • The typical Youtuber— Submit a shot of people unboxing a product, PR packages, vlogging, pranks, makeup gurus, fitness instructors, reviews of products, etc.
  • Parody and memes – Make them laugh with parodies, internet memes, funny sketches, etc.

 

Happy Friends Dancing And Posing For Selfie At Party by AnnaStills.

 

Everyday Life

  • First-person perspective lifestyle shots – Imagine a vlogger capturing a trip from the first-person perspective or an influencer recording a cooking tutorial on TikTok. The goal is to get as authentic as possible. The visible selfie stick and ring light are definitely not a problem here!
  • Videos of your pets – Does your pet know a special trick? Has your pet done anything funny worth sharing? What does a stroll down the street look like? Show us!
  • Authentic home videos – Birthdays, holidays, vacations, sports games, school plays, gatherings, public events, etc.
  • Fails – Fail compilations tend to go viral on social media platforms. Upload anything that “went wrong”.
  • Vintage photos and videos – Bring out those old camcorders and show us your shaky digitalized VHS tapes!

 

VHS Shot Of Joyous Dad And Daughter Preparing For Halloween At Home by AnnaStills.

 

Breaking News

Newsworthy editorial content straight from the participants will always be in high demand!

Check the list of events below:

  • Protests – Have you witnessed any protests or community action? If you have shareable material that might be interesting for News organizations, submit your work with a proper editorial caption.
  • Natural disasters – From locals shooting an earthquake, tornados, and hurricanes to planned production of storm chasers, upload newsworthy weather packed videos.
  • Breaking events – Become a journalist and shoot anything extraordinary that happens near you.

 

Pov: Police Line Walks Next To Black Lives Matter Protesters In New York City by RawMediaNetwork.

 

Suggested Keywords

UGC, User Generated Content, Authentic, Selfie, Home video, Vine, TikTok, Instagram Reels, YouTube Shorts, protest, community action, breaking news, natural disaster, floods, tornado, hurricane, earthquake, fire, etc.

 

Target audience

All kinds of groups from corporate clients and ad companies to social media influencers.

 

Submission checklist

  • Check out our marketplace for visual reference and inspiration.
  • Aim to stand out and create something new among the other search results
  • USE THIS SPECIAL CODE IN YOUR KEYWORDS: UGCP5BRIEF
  • Make sure your submission falls under commercial use whenever it’s possible.

Top Image: Fans Celebrating At Football Match by ImageSource.

Creative Brief: World Cup Countdown!

Special Keyword Code: P5WorldCup2022

The World Cup is coming up. Just seconds before the whistle blows, it’s time for a soccer shoot-out! Buyers want footage, tracks, and SFX around the beautiful game—from fancy footwork and fan culture to distinctive match locations. Don’t miss your shot! Remember to keep in mind the local regulations of photography in Qatar during this time.

 

Visual Media Thought Starters

Footage, images, After Effects, and illustrations are all-star players in this stock squad. Remember that natural content with authentic models always wins. And avoid red cards—look out for 3rd party intellectual property if clearing for commercial use!

 

Football Lifestyle

  • Fans at the pub – drinking beer and watching a match that’s been cleared for commercial use.
  • Friends or family around the TV — either watching a game, celebrating victory, or mourning defeat.
  • Individuals watching matches on mobile screens – in public transport, at work, in bed, or in cars.
  • Kids playing soccer – with friends or family in Qatar.
  • Friends playing pickup soccer – on an urban street, alley, residential street, driveway, or in a public park or field in Qatar.
  • Commercial Footage of fans traveling to Qatar by trains, planes, buses, and local city transport.
  • Commercially cleared media of fans preparing food for match get-togethers.
  • Fans creating banners or signs to support their team. Fans wearing jerseys or having their face painted their country’s colors.

 

Man Embracing With Multiracial Fans During Soccer Game by verticalstock.

 

Professional Football

The goal is to mix up techniques—experiment with angles, frame sizes, and frame rates!

  • Close-ups of players preparing for the match. Slow-motion shots of putting on protectors, tying shoelaces, drinking water, etc.
  • The walkout to the pitch before a match.
  • Soccer players at practice playing a scrimmage or hitting goals, free kicks, etc.
  • POV from the player’s perspective as a goalkeeper, defense, offense, or other positions.
  • Typical football moves like a player heading the ball, goalkeeper blocking the shot, etc.
  • Shots of staff including referees, football officials, coaches, medics, etc. Reactions of coaches or other players when a goal occurs. Use special effects like slow-motion and POV.

 

Close Up Of A Male Soccer Player Running With A Soccer Ball On The Football by petrunine.

 

Archival Content

Do you have VHS tapes with soccer on them? Or old photographs? Connect your story to the past and enrich our collection with a touch of history. Archival footage and images are in high demand!

  • Historic moments in soccer such as game-changing goals, famous matches, extraordinary moves, etc.
  • Old tournaments — shots of the field, the match, fans cheering, flags waving, TV and newspaper advertising, fans dressed in national jerseys, etc.
  • Interviews and press conferences — Journalists interviewing staff, players, and fans.
  • Soccer legends — famous players or referees, footage and images of famous people playing the game.
  • Archival — fan zones from back in the day like stadiums, cities, and merchandise.
  • Digitalized VHS tapes of any kind – whether it’s you playing soccer in the yard as a kid, school teams, or professional players heading the ball, submit what you got!

File: Football/Soccer: Profile: Former Manchester United And England Star by Reuters.

Content on Location

  • Qatar World Cup Stadiums — aerials and establishing shots of these 8 venues, and their surrounding cities, taken during the day and at night. Tip: catch all the preparations, entrances, and corridors before and during the tournament.
    • Lusail – Lusail Stadium
    • Al Khor – Al Bayt Stadium
    • Al Wakrah – Al Janoub Stadium
    • Al Rayyan – Ahmad Bin Ali Stadium
    • Doha – Khalifa International Stadium, Education City Stadium, Stadium 974, Al Thumama Stadium
  • Qatar culture — timelapses, aerials and establishing shots of Qatar and its residents at different times of day.
  • Training grounds for football players—training, lighting, empty stadiums with players on the field, locker rooms, etc.
  • Fan zones in different cities and areas in Qatar
  • Local businesses getting ready for the World Cup—decorated shop interiors, branding and advertising on storefronts, bazaars, and souvenir shops selling themed goods.
  • Important tourist places such as hotels, airports, and train stations.

 

Doha, Qatar: Aerial View Of Lusail Football Stadium For Fifa World Cup 2022 by unicusx.

 

Also Consider

  • Change your graphics to 2022 — if you’ve previously uploaded anything that displays a year, make sure it’s updated for 2022.
  • Motion graphics — backgrounds and loops will be high in demand as well as transitions for editing software. Intros, openers, waving team flags, national flags, scoreboards, templates for the score tables.
  • Lower thirds — Get inspired by a match on TV and upload lower thirds with the Qatar World Cup color scheme.
  • Social media templates — create graphics for Social Media stories, profile picture frames, YouTube ending screens, Twitch overlays, etc. wallpaper backgrounds?
  • Isolated soccer themes — the ball, goals, whistles, red and yellow cards.
  • All-purpose marketing elements — soccer icons, email templates, signatures, flyers for local pubs etc.

 

Football Music and Sound Effects

Audio brings this theme to life! Complete the action with sound design, including thousands of cheering or booing fans, whistles, and ball kicks, or create a memorable atmosphere with festive anthemic music tracks.

PRO TIP:

If you intend to qualify your content for commercial use, these shots should never show logos or third-party intellectual property. Make sure you have a signed property release from the owner of a facility if it’s unique and distinctive enough and a signed model release (or a model release for a minor) from anyone who is recognizable in the shot or photo.

 

Keyword Ideas

World Cup, Soccer, Football, Championship, FIFA, UEFA, AFC, CAF, OFC, CONCACAF, CONMEBOL, Qatar, Player, National Team, Training, National Flags, Doha, International, Schedule, Banner, Champion, Trophy, Competition, Success, Determination, Power, Endurance, Focus, Preparation, Precision, Agility, Achievement, Teamwork, Skill, Audience, Fans

 

Target audience

All kinds of customers – especially ad agencies, corporate clients, digital artists, etc.

 

Submission checklist

  • Check out our marketplace for visual reference and inspiration.
  • Aim to stand out and create something new among the other search results
  • USE THIS SPECIAL CODE IN YOUR KEYWORDS: P5WorldCup2022
  • Make sure your submission falls under commercial use whenever it’s possible.

 
 
Top Image: Fans Celebrating At Football Match by ImageSource.

Shoot Briefs: Localized Content

Special Keyword Code: LOCALIZEDCONTENT2022

Here’s looking at you, wherever you are! Content from diverse locations across all continents is in high demand, with customers from many industries looking for fresh takes on local areas, whether commercial or editorial. Show off where you live, and contribute to our global but local collection!

African Family Working Together, Measuring Out Quantities Of Rice Or Grain by hotelfoxtrot.

Shot List Thought Starters

  • Local Upcoming Events – Heading to an e-sport, traditional sport, or political event? Shoot everything from conferences to political conventions to local festivals – think National Cherry Blossom Festival, Ramadan, Chinese New Year, Kwanzaa, etc.
    • Remember, the preferred format for a newsworthy editorial description is: PLACE, CITY, COUNTRY, (MONTH, DAY, YEAR)
  • Local buildings, city parks, streets, and landmarks. Buyers love aerials and locked-off images taken from the same angle day and night.
  • Buyers value images and footage of local nature—think of national parks, forests, animals, flora, etc.
  • There’s a strong desire for Lifestyle shots as well! Show us your local food and drinks, fashions, traditions, and typical gatherings–Easy to capture when out at a house party, garden BBQ, or enjoying the night in a pub.
  • Who are the people in your neighborhood? Whether a tech company CEO or a local farmer running a small business, show us the people representing your location!
  • Focus on diversity. Choose models that truly represent the communities, whether LGBTQ+, Indigenous people, etc.

 

Chhath Festival (India, Nepal, Hindusim) _2 by aadityanrn.

 

Suggested Keywords

Think of keywords that truly describe what is happening in the shot. Be precise with locations, names of the landmarks, parks, etc. – use the advantage of having a unique shot from a unique location.

 

Trending Hashtags

Get inspired by social media’s most popular hashtags. If you’re planning to shoot an event, use the trending hashtags you find on Twitter, Instagram, and other social platforms.

 

Submission Checklist

  • Please remember to tag your clips with the keyword code: LOCALIZEDCONTENT2022
  • Include relevant keywords.
  • It’s important to attach property release and model release forms to all videos you intend to list as suitable for commercial use on the Marketplace. Remember to check that there is no 3rd party IP, such as distinctive logos, designs, etc.

Top Image: Hirano Shrine Cherry Blossom Festival Lanterns In Kyoto, Japan by sangapark.

Creative Brief: Commercial vs. Editorial Sports

Creative Brief: Winter Sports - Snowboarder

Creative Brief – Special Keyword Code: WINSPORP5BRIEF

Did you know that Beijing is the world’s first city to host both the summer and winter Olympic Games? As the 2022 Winter Olympics draws closer, we’re looking for commercial and editorial footage of all winter sports at amateur and professional levels. Read on for some epic thought starters and key licensing info.

 

What’s the difference between commercial and editorial licenses?

When our curators review your footage, they’ll decide if the video can be distributed with a commercial license or an editorial license.

  • Commercial licenses allow companies, like advertising agencies, to use footage (or other media) for selling a product or service.
  • Editorial licenses can be used only for communications that do not sell for profit. These are typically news agencies, documentaries, etc.

 

When is footage marked commercial?

Footage is marked for commercial use when:

Without these forms, the following is acceptable for commercial use:

  • Local and school games
  • Jerseys and other equipment without names
  • Animated clips and illustrations

Example:

Face-Off In Ice Hockey Game by MayStudio.

There is no visible team name, therefore a property release for logos is not required. The artist has provided a completed model release on behalf of the recognizable player.

 

When is footage marked editorial?

Footage that is marked for editorial use features:

  • Recognizable sports jerseys with visible team names, player names, etc.
  • Identifiable buildings, such as a stadium, without a signed property release.
  • Recognizable faces of people without signed model releases.
  • 3rd party intellectual property such as sponsor logos in the stadium, on shoes, shirts, etc.

Example:

Scoring A Goal In An Ice Hockey Game by eurospiders.

Here you can see the numbers and names on jerseys, as well as recognizable faces.

 

When is footage not suitable for licensing at all?

Clips that violate copyright laws or other rights are not suitable for licensing and will be rejected by our curation team.

Examples not suitable for licensing:

  • Live shots from ticketed events of large games like the NHL and Olympic Games.
  • Footage of television sets broadcasting the above games

 

Creative Brief – Thought Starters:

 

  • Fan Culture — Think national flags painted on cheeks, crazy costumes and wigs, sunglasses, watching TV games, fan zones at stadiums or indoors, spectators doing the wave, wearing sports jerseys (editorial), culturally diverse fans across the globe, etc.
  • Equipment shots — Hockey sticks, skis, ice skates, goals, pucks, etc.
  • Outside sports — Ice hockey on frozen ponds, skating on outdoor rinks, mountain sports.
  • Parents teaching their kids — How to ski, sled, skate, etc.
  • Training schedule — Parents waking their kids up in the early morning hours to get to practice.
  • Traveling to stadiums — Public transport overcrowded with fans in masks and jerseys, etc.
  • COVID-19 measures at sporting events — Fans having their temperature taken, wearing masks, etc.

 

Pro-Tip:

  • Stay safe, warm, and healthy, especially when shooting outdoors—keeping up to date with government or public health agency recommendations.
  • Cast talent with real sport skills for believable content.
  • Plan your shoot with licensing in mind, as this will affect your choice of wardrobe, location, and shot list. Check out the guide below for more.

Suggested Keywords: winter sports, winter olympics 2022, skiing, figure skating, ice hockey, snowboarding, extreme sports, adrenaline sports, other sports names if applicable, etc.

Typical Users: News & Media Organizations, Ad Agencies, Lifestyle Brands, Television Studios

Casting Considerations: Race, age, and gender diversity, authenticity with talent and imagery. Accept the challenge to remove artificiality from your setup. In other words, keep it REAL. These considerations will play an important role in the success of your shoot.

Location Diversity: Snowparks, hills, stadium and arenas, frozen ponds, etc.

 

Before You Shoot:

 

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

 

Submission Checklist:

 

  • Remember to tag your clips with the keyword code: WINSPORP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: A Snowboarder In A Ski Mask And A Backpack Is Riding On A Snow-Covered Slope by yanik88.

Creative Brief: Viral Video

Creative Brief: Viral Video Cat

Creative Brief – Special Keyword Code: VIRALVIDEOP5BRIEF

This month‘s Creative Brief brings you the theme Viral Video. No one may really know the true formula to creating a viral video, but it hasn’t stopped countless filmmakers and creators around the world from trying. GIFs, memes, TikTok-style videos, fails, and more are all being created daily to try and capture the attention of the world’s social media users. Emulating a viral video style with some thoughtful planning and even some basic post production is a great chance to create something useful and different for buyers.

 

Creative Brief – Shot List Thought Starters:

  • “Behind-the-scenes” shots of a viral video clip being made (crew, actors, etc)
  • Vertical shots that play well when looped
  • Adding text to funny videos in a meme-format
  • Handheld and more DIY-looking shots to simulate a mobile device
  • Shots of people dancing for the camera with choreographed moves
  • Cinéma vérité shots of real-world situations with actors/models
  • Humorous clips of “fails” that look natural
  • Using basic motion graphics, masking, and animated icons to increase plausibility

 

Suggested Keywords: viral video, funny, meme, gif, fail, social media, filmmaking, creative

Typical Users: news & media organizations, ad agencies, lifestyle brands, television and movie studios, vloggers

 

Mandrill (Mandrillux Sphinx) Facepalm by LukasPich.

 

Pro-Tip: Remember to stay safe and healthy when making this content, and bring along plenty of water and sun protection if you plan on being outside. Don’t shoot with more people than what your government or public health agencies recommend. Do your best to cast real-looking talent with real skills to get authentic content. Be conscious of logos and other intellectual property as well.

Casting Considerations: Race, age, and gender diversity, authenticity with talent and imagery. Accept the challenge to remove artificiality from your setup. In other words, keep it REAL. These considerations will play an important role in the success of your shoot.

Location Diversity: Homes, apartments, backyards, open fields, offices, anywhere really!

Reaction Gif Ugly Win Internet Argument by Grenar.

Before You Shoot:

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: VIRALVIDEOP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Cool Naughty Cat With Sunglasses Sticking Out Tonngue by furryfritz.

Creative Brief: Modern Homesteading

Creative Brief: Modern Homesteading

Creative Brief – Special Keyword Code: HOMESTEADP5BRIEF

This month‘s Creative Brief brings you the theme Modern Homesteading. While it may conjure up images of log cabins and drab clothing, homesteading is becoming more popular than ever in the modern age. There’s never been a better time for people to hunker down and create a home for themselves, in fact. Whether it’s getting fresh eggs from backyard chickens, splitting wood for an indoor stove, or harvesting veggies from the garden, it’s all a part of a self-sufficient, solid homestead, and something that would be great to capture for buyers.

 

Creative Brief – Shot List Thought Starters:

  • People in modern settings preserving food, chopping wood, planting/growing veggies etc.
  • Lifestyle shots of families and friends homesteading together on a property
  • Overhead shots of homesteaders working in the yard
  • Timelapses of fermenting/preserving food and drinks
  • Moving shots (gimbal, dolly, jib, etc.) of people foraging for food in nature
  • Modern, non-industrial animal husbandry occupations–milking, shearing, butchering, etc.
  • Macro and detail shots of all of the above
  • Homesteaders using modern equipment and technology while in non-industrial settings, including windmills, solar panels, and other renewable sources

 

Suggested Keywords: omesteading, self sufficiency, subsistence agriculture, foraging, preserving, preservation, permaculture, fermenting, gardening, independence

Typical Users: news & media organizations, ad agencies, lifestyle brands, documentary filmmakers, government organizations

 

Painter Girl Paint Rural Homestead Wooden Wall With Brush In Red by mr_sunny.

 

Pro-Tip: Remember to stay safe and healthy when making this content, and bring along plenty of water and sun protection if you plan on being outside. Don’t shoot with more people than what your government or public health agencies recommend. Do your best to cast real-looking talent with real skills to get authentic content. Be conscious of logos and other intellectual property as well.

Casting Considerations: Race, age, and gender diversity, authenticity with talent and imagery. Accept the challenge to remove artificiality from your setup. In other words, keep it REAL. These considerations will play an important role in the success of your shoot.

Location Diversity: Homes, apartments, backyards, community gardens, small farms, neighborhoods, condos (if possible)

Close Up: Adorable Baby Chickens On Backyard Following Mother’s Steps by Airstock.

Before You Shoot:

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: HOMESTEADP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Mature Woman Gardener Pushing Wheelbarrow At Homestead by JackF.

Creative Brief: Heat Wave

Creative Brief: Heat Wave

Creative Brief – Special Keyword Code: HEATWAVEP5BRIEF

This month‘s Creative Brief brings you the theme Heat Wave. No matter where you live on Earth, we can all agree that it’s not fun to experience a heat wave. According to NASA, 19 of the hottest years on record have occurred since 2000, and show no signs of slowing down. It’s so hot that a reported 10% of all global energy use is for Air Conditioning! Higher temperatures lead to rolling blackouts, increased risk of wildfires, and more vulnerable members of the population falling ill. Ice cream also melts really, really quickly. This topic will be one for years to come, and is worth highlighting for all types of customers.

 

Creative Brief – Shot List Thought Starters:

  • Telephoto shots of “wavy” heat lines from the heat refraction in various settings
  • Miserable people inside homes, stores, restaurants, gyms, etc, trying to cool off
  • Crowded beaches, pools, and other public spaces with water
  • Empty or dramatically low lakes, ponds, or other natural reservoirs
  • Parched, arid, and dry and cracked soil in non-desert landscapes, dying/dead trees
  • Atypically and abnormally hot locations experiencing heat waves (e.g. above the arctic circle)
  • Outdoor workers and other vulnerable people experiencing extreme heat (only safely)
  • Animals and other wildlife affected by extreme heat

 

Suggested Keywords: heatwave, temperature, extreme heat, drought, melting, global warming, climate change, outside, dry, wildfire, overheated

Typical Users: news & media organizations, ad agencies, lifestyle brands, documentary filmmakers, government organizations

 

City Traffic In Sweltering Scorching Heatwave In Toronto Canada by Stock131.

 

Pro-Tip: Remember to stay safe and healthy when making this content, and bring along plenty of water and sun protection if you plan on being outside. Don’t shoot with more people than what your government or public health agencies recommend. Do your best to cast real-looking talent with real skills to get authentic content. Be conscious of logos and other intellectual property as well.
Also, please be conscious of logos and other intellectual property as well.

Casting Considerations: Race, age, and gender diversity, authenticity with talent and imagery. Accept the challenge to remove artificiality from your setup. In other words, keep it REAL. These considerations will play an important role in the success of your shoot.

Location Diversity: Homes, apartments, parks, restaurants, gyms, commercial buildings, tech offices, bars, schools

Woman Suffering From Heat During The Heatwave by stokkete.

Before You Shoot:

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: HEATWAVEP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Weather Photos – Heat Wave by lucidwaters.

Creative Brief: Reunited

Active Senior Friends Enjoying Food

Elderly Friends Enjoying Food

Creative Brief – Special Keyword Code: REUNITEDP5BRIEF

This month‘s Creative Brief brings you the theme Reunited. After a year of missing each other more than ever, explore moments where people are reunited with their family, friends, and co-workers. This can be everything from the safety-first elbow greeting to more carefree takes on togetherness: wild-limbed childhood tackles, intergenerational appreciation, excited squeezes, team huddles, and romantic embraces. You can show that whoever we are, we hug what feels like home

 

Creative Brief – Shot List Thought Starters:

  • Various shots of people hugging, high five-ing, and elbow/fist bumping while meeting
  • Co-workers returning to their desks and offices working together agains
  • Various shots of people interacting in public places, with and without masks (if allowed).
  • People surprising each other in person
  • Non-masked people enjoying various indoor activities (if allowed)
  • Multi-generational families giving enthusiastic greetings
  • People sharing meals, drinks, clothing, or experiences together
  • POV shots of people opening doors to greet friends and family

 

Suggested Keywords: reunited, friendship, family, togetherness, relationships, covid19, picnic, party, sentimental, happiness, freedom

Typical Users: News & media organizations, ad agencies, lifestyle brands, documentary filmmakers

 

Caucasian Boyfriend In Safety Mask With Dog Meeting African Girlfriend Outside by mrTommy.

 

Pro-Tip: The biggest thing here is to stay safe and healthy when making this content, and don’t shoot with more people than what your government or public health agencies recommend. Secondly, do your best to cast real-looking talent with real skills to get authentic content. Moreover, consider shooting the same scene both in daytime or nighttime. Also, please be conscious of logos and other intellectual property as well.

Casting Considerations:  Race, age, and gender diversity, authenticity with talent and imagery. Accept the challenge to remove artificiality from your setup. In other words, keep it REAL. These considerations will play an important role in the success of your shoot.

Location Diversity: Homes, apartments, parks, restaurants, gyms, commercial buildings, tech offices, bars, schools

Happy Family Of Four Embracing Together At Airport Building, Enjoying Travel by redbred.

Before You Shoot:

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: REUNITEDP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Businessman Holding Bitcoin Cryptocurrency Network Concept by ipopba.

Shoot Brief: Gearing Up for Startups

Keyword Code: SUOCT16

A staggering 100 million businesses are launched annually and this culture of innovation isn’t stopping anytime soon. We’ve noticed high demand for startups and scenes that portray entrepreneurs in action.

Customers/Sectors: Banking and Investment, Insurance, Telecommunications, Technology, Internet, Shipping, Credit Cards

Shot-List Thought Starters:

• Team leader reviewing mood boards and design elements with staff

•Team leader using whiteboard in conference room or discussing projects with staff around a table or couches in open space

•Team leader reviewing and discussing work on computer screen with co-worker at co-worker’s workstation

•Portraits – individual and group for testimonial usage

Shooting some scenes with overheads is especially attractive to our clients, ideal for when a shot is symmetrically composed. A good example of this is a roundtable meeting. Try adding a VR headset to a few of your scenes, as well as shooting through glass partitions and walls. Working late at the the startup is another concept to explore. Remember, you don’t need to feel locked into the thought-starters, they are just meant to help inspire your process.

Young Business Executives Having A Discussion by fsuffert

Pro-Tip:

Startup spaces are often littered with the remnants of ideation that include drawings, artwork, tear sheets, photos, headphones, coffee cups, pastries and other materials and objects associated with daily life in a startup. Tone down the actions of your talent and shape an environment that’s real. Remember, authenticity is one of the main characteristics our customers are looking for when licensing clips.

Suggested Conceptual Keywords: teamwork, innovation, focus, communication, connection, success, inspiration, entrepreneurship, concentration, leadership, empowerment, freelancer, freelance and small business

Casting Considerations: Age, Gender and Race Diversity. Authenticity and diversity will play an important role in the success of your shoot.

Submission Checklist:

Please remember to tag your clips with the keyword code: SUOCT16
• Have all property and model releases filled out and submitted.
• No logos or brands visible in any of the clips
• Don’t forget to add any applicable conceptual keywords to the clips.

Download this brief in PDF format here.

Creative Brief: Cryptocurrency

Businessman Holding Bitcoin Cryptocurrency Network Concept

Creative Brief – Special Keyword Code: CRYPTOCURRENCYP5BRIEF

This month‘s Creative Brief brings you the theme Cryptocurrency. Hardly a day passes in 2021 without cryptocurrency stories making the headlines. In fact, at the time of this writing, Google search trends show that “cryptocurrency” has hit a peak! Whether the conversations are around market volatility, crypto whales, rising and popular companies, non-fungible tokens (NFTs), or the environmental impact of bitcoin mining, people are sure to be talking about crypto. This is a hot ticket to creating relevant content.

 

Creative Brief – Shot List Thought Starters:

  • Animations of various crypto companies and their ups and downs in the market
  • Shots of physical representations / replications of companies and their logos
  • People of all ages using cryptocurrency to pay for food, shopping online, etc.
  • Cryptocurrency payment options, both e-commerce and in-person
  • Computer and mobile device users reading and learning about cryptocurrency
  • Cryptocurrency mining operations, both physical and digital
  • Shots conveying / highlighting the environmental impact of crypto mining
  • People at an NFT auction, both physical and digital, bidding on NFT items

 

Suggested Keywords: cryptocurrency, bitcoin, nft, blockchain, digital money, mining, technology, dogecoin, coinbase, digital gold, stablecoins, cryptomoney

Typical Users: Tech companies, news & media organizations, ad agencies, social media companies, vloggers, lifestyle brands, documentary filmmakers

 

Server Room For Crypto Currency Mining by Sleepers.

 

Pro-Tip: The biggest thing here is to stay safe and healthy when making this content, and don’t shoot with more people than what your government or public health agencies recommend. Secondly, do your best to cast real-looking talent with real skills to get authentic content. Moreover, consider shooting the same scene both in daytime or nighttime. Also, please be conscious of logos and other intellectual property as well.

Casting Considerations:  Homes, apartments, garages, home studios/offices, artist lofts, commercial buildings, tech offices, server rooms

Location Diversity: tech companies, news & media organizations, ad agencies, social media companies, vloggers, lifestyle brands, documentary filmmakers

Growing Bar Chart Made Of Bitcoin Tokens. Cryptocurrency Growth Concept by moov_stock.

Before You Shoot:

  • Firstly, please check existing content in the Pond5 marketplace
  • Secondly, think about a visual approach that will result in new and fresh footage
  • Lastly, remember that each shot must communicate a clear message

Submission Checklist:

  • Remember to tag your clips with the keyword code: CRYPTOCURRENCYP5BRIEF
  • Also, don‘t forget to submit all completed property and model releases
  • No logos or brands may be visible in any of the clips
  • Don’t forget to add any applicable conceptual keywords to the clips

Top image: Businessman Holding Bitcoin Cryptocurrency Network Concept by ipopba.